Top Travel Employers in United States — AI Visibility Rankings

The PerceptionX Employer Visibility Index ranks 59 Travel employers in United States by how often they appear in AI assistants' answers (ChatGPT, Google Gemini, Perplexity) when candidates ask about employers. Data period: 2026-09.

RankCompanyVisibility ScoreChange
#1Expedia71.8▲ 4
#2Delta Air Lines69.2▼ 1
#3Southwest Airlines64.1=
#4Hilton59▼ 2
#5Booking56.4▲ 5
#6Marriott56.4▼ 2
#7Airbnb41▼ 1
#8United Airlines41▲ 3
#9American Airlines38.5▲ 5
#10Tripadvisor30.8▲ 14
#11American Express25.6▼ 2
#12Booking.com23.1=
#13Priceline23.1=
#14Hotels.Com17.9—
#15Vrbo17.9—
#16Agoda15.4=
#17Lyft12.8—
#18Uber12.8—
#19JetBlue10.3—
#20Amadeus It7.7—
#21Disney7.7—
#22Cwt5.1—
#23Internova Travel5.1▼ 2
#24Kimpton5.1—
#25Sabre Corporation5.1▼ 2
#26Accor2.6—
#27Alaska Airlines2.6▼ 10
#28Amadeus2.6—
#29American Airlines Group2.6—
#30American Express Travel & Lifestyle Services2.6—
#31Amex Global Business Travel2.6—
#32Atlas Air2.6—
#33BCD Travel2.6▼ 26
#34Choice Hotels2.6—
#35Ctrip2.6—
#36Delta2.6—
#37Four Seasons2.6—
#38Hawaiian Airlines2.6—
#39IHG Hotels & Resorts2.6▼ 24
#40Intercontinental Hotels2.6—
#41JPMorgan Chase2.6—
#42Membership Rewards2.6—
#43Netjets2.6—
#44Opentable2.6—
#45Orbitz Worldwide2.6—
#46Patagonia2.6—
#47Perkins Coie2.6—
#48Rei2.6▼ 26
#49Ringcentral2.6—
#50Royal Caribbean2.6—
#51Sandals2.6—
#52Travelers2.6—
#53Travel + Leisure2.6▼ 45
#54Travelport2.6—
#55Trip.com2.6—
#56TUI2.6—
#57Uber Eats2.6—
#58United2.6—
#59Wyndham2.6—

Machine-readable data: https://employers.perceptionx.ai/api/rankings. Full API docs: https://employers.perceptionx.ai/api-docs/.

Employer Visibility Index · All industries · Methodology