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Top Apparel Employers in Germany 2026

Last updated

October 2026

Companies

36

The PerceptionX Employer Visibility Index ranks 36 Apparel employers in Germany by how often they appear in AI assistants' answers — ChatGPT, Google Gemini and Perplexity — when candidates ask where they should work and why. Data period: October 2026. Read the methodology.

adidas

PUMA

Zalando

RankCompanyChangeEVI

adidas—84.6 2

Zalando▲ 169.2 4

Hugo Boss▼ 164.1 5

About You▲ 528.2

6

H&M—25.6

s.Oliver▲ 2523.1 8

OTTO▲ 2012.8 10

Bonprix—10.3 11

Esprit▲ 210.3 12

Jack Wolfskin▼ 410.3 13

Patagonia—10.3 14

Engelbert Strauss▼ 27.7 15

Ernsting's Family—7.7 16

Deichmann▼ 55.1

17

Hunkemöller—5.1

18

Jack & Jones—5.1

Louis Vuitton—5.1 20

Beiersdorf▼ 42.6

22

Bestseller—2.6

Breuninger—2.6 24

Burberry—2.6 25

Galeria Karstadt Kaufhof—2.6

27

Inditex▼ 212.6

Kering▼ 32.6 29

Peek & Cloppenburg—2.6 30

Reebok—2.6 31

Siemens—2.6 32

Takko Fashion—2.6 33

TaylorMade—2.6 34

35

Vero Moda—2.6

Previously ranked in Apparel (Germany)

These employers appeared in an earlier edition of the index but are not in the current ranking. Their profiles show the data from the last period in which they ranked.

Jann June2026-04 Jil Sander2026-04 Wombly2026-04

Apparel rankings in other markets

🇦🇪United Arab Emirates134 🇨🇳China76 🇺🇸United States72 🇫🇷France61 🇧🇷Brazil57 🇬🇧United Kingdom51 🇮🇳India39

Machine-readable data: https://employers.perceptionx.ai/api/rankings/apparel/de · API docs · All industries