Deichmann — Employer Visibility Index
Deichmann ranks #9 of 18 Apparel employers in Germany on the PerceptionX Employer Visibility Index (2026-07), with an AI Visibility Score of 8.3 out of 100. Across all 663 tracked employers in Germany, Deichmann ranks #264.
Deichmann is tracked across AI employer visibility rankings in the Apparel sector. When candidates research the company through AI, it appears in a moderate share of employer-related queries — ranking #9 out of 18 Apparel companies in the PerceptionX index. AI models most frequently position Deichmann alongside Adidas, Puma, and Hugo Boss when discussing Apparel employers. The company shows strongest employer visibility in Candidate Communication, Inclusion and Wellbeing & Balance. Visibility gaps exist in Application Process, Candidate Feedback and Career Opportunities, where competitors tend to dominate the AI narrative. This analysis is based on AI-generated responses from ChatGPT, Claude, Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Theme rankings (Apparel, Germany)
| Theme | Rank | Score |
|---|---|---|
| Inclusion | #5 | 66.7 |
| Wellbeing & Balance | #5 | 33.3 |
| Candidate Communication | #5 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| 2026-02 | #18 | 2.2 |
| 2026-04 | #9 | 4.3 |
Other industries
- Retail: ranked #24 (score 3.1)
Data updated 2026-07-28. Source: PerceptionX Employer Visibility Index. Machine-readable data: https://employers.perceptionx.ai/api/company/deichmann.