Top Retail Employers in United Kingdom — AI Visibility Rankings
The PerceptionX Employer Visibility Index ranks 61 Retail employers in United Kingdom by how often they appear in AI assistants' answers (ChatGPT, Gemini, Perplexity) when candidates ask about employers. Data period: 2026-07.
| Rank | Company | Visibility Score | Change |
|---|---|---|---|
| #1 | Tesco | 37.5 | ▲ 2 |
| #2 | IKEA | 34.4 | ▲ 3 |
| #3 | Marks & Spencer | 31.3 | ▼ 2 |
| #4 | ALDI | 28.1 | = |
| #5 | John Lewis Partnership | 25 | ▼ 3 |
| #6 | Waitrose | 21.9 | = |
| #7 | Asda | 15.6 | — |
| #8 | Ocado | 15.6 | ▲ 25 |
| #9 | Primark | 15.6 | ▲ 11 |
| #10 | Sainsbury's | 15.6 | ▼ 1 |
| #11 | Apple | 12.5 | ▲ 11 |
| #12 | John Lewis | 12.5 | — |
| #13 | Pets at Home | 12.5 | ▲ 2 |
| #14 | Carphone Warehouse | 9.4 | ▲ 9 |
| #15 | Co-op | 9.4 | ▲ 9 |
| #16 | Morrisons | 9.4 | ▲ 16 |
| #17 | Selfridges | 9.4 | ▲ 23 |
| #18 | Specsavers | 9.4 | ▼ 10 |
| #19 | Superdrug | 9.4 | — |
| #20 | The Body Shop | 9.4 | ▼ 8 |
| #21 | Argos | 6.3 | — |
| #22 | ASOS | 6.3 | ▼ 9 |
| #23 | Benefit Cosmetics | 6.3 | ▼ 9 |
| #24 | Boots | 6.3 | ▼ 17 |
| #25 | Clarks | 6.3 | — |
| #26 | Greggs | 6.3 | — |
| #27 | Lidl | 6.3 | ▼ 16 |
| #28 | L'Oréal | 6.3 | — |
| #29 | Screwfix | 6.3 | ▲ 10 |
| #30 | Unilever | 6.3 | — |
| #31 | Wickes | 6.3 | ▲ 10 |
| #32 | Ao.com | 3.1 | — |
| #33 | Charlotte Tilbury Beauty | 3.1 | ▼ 23 |
| #34 | Chipotle | 3.1 | — |
| #35 | Compass | 3.1 | — |
| #36 | Currys | 3.1 | — |
| #37 | Diageo | 3.1 | — |
| #38 | Dove | 3.1 | — |
| #39 | Dyson | 3.1 | ▼ 14 |
| #40 | Farmfoods | 3.1 | — |
| #41 | Holland & Barrett | 3.1 | — |
| #42 | Home Bargains | 3.1 | — |
| #43 | HSBC | 3.1 | — |
| #44 | Lloyds | 3.1 | — |
| #45 | Marks and Spencer | 3.1 | — |
| #46 | McDonald's | 3.1 | — |
| #47 | New Balance | 3.1 | — |
| #48 | New Look | 3.1 | — |
| #49 | Octopus Energy | 3.1 | — |
| #50 | Patagonia | 3.1 | ▼ 14 |
| #51 | Peoplescout | 3.1 | — |
| #52 | PepsiCo | 3.1 | ▼ 15 |
| #53 | River Island | 3.1 | — |
| #54 | Sky | 3.1 | — |
| #55 | Sodexo | 3.1 | — |
| #56 | Square | 3.1 | — |
| #57 | The Co-op | 3.1 | ▼ 36 |
| #58 | Topshop | 3.1 | — |
| #59 | Whitbread | 3.1 | — |
| #60 | Whsmith | 3.1 | — |
| #61 | Zappos | 3.1 | — |
Machine-readable data: https://employers.perceptionx.ai/api/rankings. Full API docs: https://employers.perceptionx.ai/api-docs.