Top retail employers in South Korea
Shinsegae leads South Korean retail with a Visibility score of 94.9 out of 100, 15.4 points ahead of E-Mart. Lotte is third. The list covers the 35 retail employers AI recommends to job seekers in South Korea.
- 194.9
Shinsegae
#1 in South Korean retail#1 for Merchandising#1 for Store Operations#1 for Supply ChainEvery AI recommends it for purpose, career growth and work-life balance, among others. The retail employer AI recommends most in South Korea.
- 279.5
E-Mart
Top 3Every AIEvery AI recommends it for purpose, inclusion and the hiring process, among others.
- 371.8
Lotte
Top 3Every AIEvery AI recommends it for career growth, onboarding and job security, among others.
- 469.2
Coupang
#1 for E-commerce & Digital#1 for Technology & EngineeringEvery AIEvery AI recommends it for work-life balance, pay and culture, among others.
- 561.5
Hyundai Department Store
Every AIEvery AI recommends it for pay, the hiring process and job security, among others.
- 656.4
Lotte Department Store
Every AIEvery AI recommends it for culture.
- 656.4
Lotte Mart
Every AIEvery AI recommends it for job security and leadership.
- 851.3
Lotte Shopping
Every AIAI recommends it most for inclusion, the hiring process and culture, among others.
- 928.2
AI recommends it most for pay, inclusion and leadership, among others. One AI does not mention it yet.
- 1025.6
Naver
Every AIEvery AI recommends it for innovation.
Everyone else
11 to 28Gs25, HomePlus, Kakao, Starbucks and 21 moreShow
- 11Gs2517.9
- 11HomePlus17.9
- 13Kakao12.8
- 13Starbucks12.8
- 157-Eleven10.3
- 15CJ ENM10.3
- 15CJ Group10.3
- 15Hyundai10.3
- 15Samsung10.3
- 15Uniqlo10.3
- 21IKEA7.7
- 21LG Electronics7.7
- 21Zara7.7
- 24Amorepacific5.1
- 24Gs Group5.1
- 24H&M5.1
- 24Samsung C&T5.1
- 28Baemin2.6
- 28CJ Logistics2.6
- 28Costco2.6
- 28Fast Retailing2.6
- 28LG H&H2.6
- 28LG Household & Health Care2.6
- 28Lotte Duty Free2.6
- 28eBay2.6
Best for what candidates ask about
The South Korean retail employer AI recommends most when candidates ask about each topic.
By role
Who AI recommends to engineers is not who it recommends to salespeople. Each role has its own ranking.
- Top retail employers for E-commerce & Digital in South KoreaSee the ranking →
- Top retail employers for Merchandising in South KoreaSee the ranking →
- Top retail employers for Store Operations in South KoreaSee the ranking →
- Top retail employers for Supply Chain in South KoreaSee the ranking →
- Top retail employers for Technology & Engineering in South KoreaSee the ranking →
About this ranking
This is the first measurement of this ranking, so there is no earlier order to compare it with yet.
What separates the top five from the rest is leadership and innovation: AI recommends the leaders for these far more often than the employers below them. The gap is smallest on career growth, where the rest of the list keeps closer to the leaders.
Across the 23 countries the index covers for retail, the leader here has the 4th highest score. Elsewhere the lead changes hands: in Switzerland, AI recommends Migros first.
More than half of the 35 employers score 10.3 or less, while a place in the top ten takes a score of 25.6. The leader's 94.9 shows how far ahead the most recommended employers sit.
Most lists of the best retail companies to work for come from employee surveys or awards. This one tracks what AI tells job seekers, because many candidates now ask AI where to work before they open a careers page.
Retail rankings in other countries
- AustraliaTop pickWoolworths Group
- BrazilTop pickMagazine Luiza
- CanadaTop pickCanadian Tire
- ChinaTop pickJD.com
- DenmarkTop pickSalling Group
- FranceTop pickCarrefour
- GermanyTop pickRewe
- IndiaTop pickReliance Retail
- IrelandTop pickDunnes Stores
- ItalyTop pickThe Co-op
- JapanTop pickUniqlo
- MexicoTop pickWalmart
- NetherlandsTop pickAlbert Heijn
- NorwayTop pickThe Co-op
- Saudi ArabiaTop pickCarrefour
- SingaporeTop pickNTUC FairPrice
- SpainTop pickInditex
- SwedenTop pickH&M
- SwitzerlandTop pickMigros
- United Arab EmiratesTop pickMajid Al Futtaim
- United KingdomTop pickJohn Lewis
- United StatesTop pickTarget
Ready to move up this list?
This page shows how often AI recommends you. PerceptionX shows why, which sources are holding you back, and what to change to move up.
Questions about this ranking
What are the top retail companies to work for in South Korea?
Going by who AI recommends most to South Korean job seekers right now: Shinsegae, E-Mart, Lotte, Coupang and Hyundai Department Store.
Which South Korean retail employers does AI recommend for purpose?
Shinsegae and E-Mart are both named by every AI when candidates ask about purpose.
Which South Korean retail employers does AI recommend for career growth?
Shinsegae and Lotte are both named by every AI when candidates ask about career growth.
Which South Korean retail employers does AI recommend for work-life balance?
Shinsegae and Coupang are both named by every AI when candidates ask about work-life balance.
How does the Employer Visibility Index work?
We ask AI assistants the questions job seekers ask about employers, by industry, country and role. We record which employers they recommend and turn that into a Visibility score out of 100.
How often are rankings updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Do I need to be a PerceptionX customer to appear in the index?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.