Assaí — Employer Visibility Index
Assaí ranks #14 of 81 Retail employers in Brazil on the PerceptionX Employer Visibility Index (2026-08), with an AI Visibility Score of 17.9 out of 100. Across all 1216 tracked employers in Brazil, Assaí ranks #181.
AI models most frequently position Assaí alongside Magazine Luiza, C & A, and Carrefour when discussing Retail employers.
The company shows strongest employer visibility in Application & Communication, Career Opportunities and Company Culture. Visibility gaps exist in Candidate Feedback, Inclusion and Innovation, where competitors tend to dominate the AI narrative.
This analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Theme rankings (Retail, Brazil)
| Theme | Rank | Score |
|---|---|---|
| Application & Communication | #3 | 33.3 |
| Job Security | #5 | 33.3 |
| Company Culture | #5 | 33.3 |
| Onboarding | #7 | 33.3 |
| Compensation | #7 | 33.3 |
| Mission, Purpose & Impact | #8 | 33.3 |
| Career Opportunities | #9 | 33.3 |
Top Retail employers in Brazil
- #1 Magazine Luiza (score 94.9)
- #2 C & A (score 41)
- #3 Carrefour (score 41)
- #4 Grupo Pão de Açúcar (score 30.8)
- #5 Lojas Americanas (score 30.8)
Other industries
- Logistics: ranked #46 (score 2.6)
Data updated 2026-08-13. Source: PerceptionX Employer Visibility Index. Machine-readable data: https://employers.perceptionx.ai/api/company/assai.