Natura &Co
Natura &Co ranks joint 1st of 33 in Brazilian beauty, with a Visibility score of 87.2 out of 100. In April 2026 it ranked 1st of 20. The list is a different size now, so the scores are not compared directly. Every AI recommends it for pay, innovation and purpose, among others. It leads 7.7 points ahead of Grupo Boticário.
What candidates ask about
Natura &Co is one of AI's top picks in Brazilian beauty for pay, innovation, leadership, purpose, hiring process, culture, work-life balance, interviews and onboarding.
| Topic | Does AI recommend Natura &Co? | Who AI recommends most | |
|---|---|---|---|
| Pay | Yes, a top pick | L'OréalNatura &Co | |
| Innovation | Yes, a top pick | Natura &CoGrupo Boticário | |
| Leadership | Yes, a top pick | L'OréalNatura &CoGrupo Boticário | |
| Purpose | Yes, a top pick | Natura &CoGrupo Boticário | |
| Hiring process | Yes, a top pick | L'OréalNatura &CoGrupo Boticário | |
| Career growth | Yes | L'OréalUnileverProcter & Gamble | |
| Culture | Yes, a top pick | L'OréalNatura &CoGrupo Boticário | |
| Work-life balance | Yes, a top pick | L'OréalNatura &Co | |
| Inclusion | Yes | L'OréalGrupo Boticário | |
| Interviews | Yes, a top pick | L'OréalNatura &CoGrupo Boticário | |
| Onboarding | Yes, a top pick | L'OréalNatura &CoGrupo Boticário+1 more | |
| Job security | Yes | L'OréalUnileverProcter & Gamble |
Take control of how AI presents Natura &Co
Visibility is only the start. PerceptionX shows how AI describes Natura &Co next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.
Top five in Brazilian beauty
- 1L'Oréal87.2
- 1Natura &Co87.2
- 3Grupo Boticário79.5
- 4Avon59.0
- 5Aesop48.7
Natura &Co in other Brazilian rankings
- FMCG6thof 55 employers
- Retail10thof 60 employers
- Manufacturing & IndustrialJoint13thof 88 employers
- ApparelJoint16thof 57 employers
- Oil & GasJoint18thof 33 employers
- Artificial IntelligenceJoint21stof 61 employers
- BiotechnologyJoint32ndof 61 employers
- ElectronicsJoint34thof 73 employers
- LogisticsJoint36thof 77 employers
- AutomotiveJoint38thof 56 employers
Questions about Natura &Co
What is Natura &Co's reputation as an employer, according to AI?
It is joint 1st of 33 beauty employers in Brazil. Every AI recommends it for pay, innovation and purpose, among others.
What does Natura &Co's Visibility score mean?
It is how often AI recommends Natura &Co when job seekers ask about beauty employers in Brazil, out of 100. A higher score means candidates are more likely to hear about Natura &Co when they ask AI where to work.
Why are Sentiment and Relevance locked?
They are part of the full picture. This page shows how often AI recommends Natura &Co. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Natura &Co wants to hire.
How can Natura &Co improve its score?
AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.
How often is Natura &Co's data updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Does Natura &Co need to be a PerceptionX customer to appear here?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.
What does the full picture include?
Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.