Aegon ranks joint 23rd of 60 in UK insurance, with a Visibility score of 5.1 out of 100. It was not in this ranking in April 2026, when the list had 52 employers. AI recommends it most for purpose and onboarding. Aviva leads the ranking, 74.4 points ahead of Aegon. It also appears in 2 other UK rankings, placing joint 38th in financial services.

Data updated:

Visibility5.1NewJoint 23rd of 60 in UK insurance, 2.6 points behind QBE
Sentiment Does AI speak well of Aegon?Relevance Does it reach the people Aegon hires?

Rank by country

Visibility in insurance in each country. Open a country for AI's other picks and the topics behind the score.

  1. Netherlands61.54th of 33
    AI's top picks thereAchmeaNN GroupNationale-Nederlanden
    Top pick forInterviews
  2. United Kingdom5.1Joint 23rd of 60
    New
    AI's top picks thereAvivaDirect LineAXA
    Strongest onPurposeOnboarding
    Not mentioned forPayInnovationLeadership
  3. France2.6Joint 25th of 53
    AI's top picks thereAXAGroupamaAllianz
    Strongest onLeadership
    Not mentioned forPayInnovationPurpose
  4. Ireland2.6Joint 42nd of 74
    AI's top picks thereBank of IrelandStripeJPMorgan Chase
    Strongest onOnboarding
    Not mentioned forPayInnovationLeadership
  5. Spain2.6Joint 34th of 54
    AI's top picks thereBBVACaixaBankSantander
    Strongest onJob security
    Not mentioned forPayInnovationLeadership

Visibility score out of 100, in the same industry wherever Aegon is ranked in it.

Rank by job function

Overall in UK insurance: joint 23rd

Aegon is outside the top 10 for every job function in UK insurance. Open a job to see who else AI recommends.

  1. Technology10%Outside top 10
    AI's top picksAvivaDirect LineZurich
  2. Customer Service5%Outside top 10
    AI's top picksAvivaDirect LineLV=
  3. Claims3%Outside top 10
    AI's top picksAvivaDirect LineRSA
  4. Underwriting & Actuarial8%Outside top 10
    AI's top picksAvivaZurichDirect Line
  5. Sales & Distribution3%Outside top 10
    AI's top picksAvivaDirect LineZurich

Score: the share of AI answers that name Aegon when candidates in that job ask about employers.

What candidates ask about

Aegon is not AI's top pick in UK insurance for any topic yet. AI does not recommend Aegon at all for pay, innovation, leadership, hiring process, career growth, culture, work-life balance, inclusion, interviews and job security.

TopicDoes AI recommend Aegon?Who AI recommends most
PayNot mentionedAvivaZurich
InnovationNot mentionedAvivaDirect LineRSA+1 more
LeadershipNot mentionedAvivaHiscox
PurposeYesAviva
Hiring processNot mentionedAviva
Career growthNot mentionedAvivaDirect LineAXA+3 more
CultureNot mentionedAvivaDirect LineAXA+2 more
Work-life balanceNot mentionedAvivaDirect LineAXA+3 more
InclusionNot mentionedAviva
InterviewsNot mentionedAXAHiscox
OnboardingYesAvivaDirect LineRSA+2 more
Job securityNot mentionedAvivaAXAZurich+4 more
Who AI recommends most: the employers in UK insurance named by the most AIs for that topic.See exactly what AI says about Aegon on each topic

Take control of how AI presents Aegon

Visibility is only the start. PerceptionX shows how AI describes Aegon next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.

Top five in UK insurance

  1. 1Aviva79.5
  2. 2Direct Line59.0
  3. 3AXA56.4
  4. 3RSA56.4
  5. 5Zurich53.8
See all 60

Employers near Aegon in UK insurance

  1. 23Ageas5.1
  2. 23Chubb5.1
  3. 23Churchill5.1
  4. 23Covรฉa Insurance5.1
  5. 23Swiss Re5.1

Aegon in other UK rankings

Read our article: Top insurance companies to work for โ†’

Questions about Aegon

What is Aegon's reputation as an employer, according to AI?

It is joint 23rd of 60 insurance employers in the UK. AI recommends it most for purpose and onboarding.

What does Aegon's Visibility score mean?

It is how often AI recommends Aegon when job seekers ask about insurance employers in the UK, out of 100. A higher score means candidates are more likely to hear about Aegon when they ask AI where to work.

How does Aegon compare to its competitors?

Aviva and Direct Line are recommended more often overall.

Why are Sentiment and Relevance locked?

They are part of the full picture. This page shows how often AI recommends Aegon. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Aegon wants to hire.

How can Aegon improve its score?

AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.

How often is Aegon's data updated?

Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.

Does Aegon need to be a PerceptionX customer to appear here?

No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.

What does the full picture include?

Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.