Aviva — Employer Visibility Index
Aviva ranks #1 of 40 Insurance employers in United Kingdom on the PerceptionX Employer Visibility Index (2026-07), with an AI Visibility Score of 79.5 out of 100. Across all 780 tracked employers in United Kingdom, Aviva ranks #18.
Aviva is tracked across AI employer visibility rankings in the Insurance sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #1 out of 40 Insurance companies in the PerceptionX index. AI models most frequently position Aviva alongside Axa, Zurich, and Legal & General when discussing Insurance employers. The company shows strongest employer visibility in Application Process, Candidate Communication and Candidate Feedback. This analysis is based on AI-generated responses from ChatGPT, Claude, Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Theme rankings (Insurance, United Kingdom)
| Theme | Rank | Score |
|---|---|---|
| Inclusion | #1 | 100 |
| Innovation | #1 | 100 |
| Leadership | #1 | 100 |
| Social Impact | #1 | 100 |
| Mission & Purpose | #1 | 100 |
| Candidate Feedback | #1 | 66.7 |
| Wellbeing & Balance | #1 | 100 |
| Rewards & Recognition | #1 | 100 |
| Candidate Communication | #1 | 66.7 |
| Company Culture | #2 | 100 |
| Security & Perks | #2 | 66.7 |
| Application Process | #2 | 66.7 |
| Career Opportunities | #3 | 66.7 |
| Onboarding Experience | #4 | 33.3 |
| Interview Experience | #5 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| 2026-01 | #1 | 66.7 |
| 2026-02 | #1 | 58.1 |
| 2026-03 | #1 | 100 |
| 2026-04 | #1 | 72.9 |
Other industries
- Finance: ranked #5 (score 41.7)
- Financial Services: ranked #6 (score 37.5)
- Cloud Data Platform: ranked #27 (score 2.1)
- Real Estate: ranked #43 (score 2.1)
Data updated 2026-07-28. Source: PerceptionX Employer Visibility Index. Machine-readable data: https://employers.perceptionx.ai/api/company/aviva.