Cotton On
Cotton On ranks 1st of 39 in Australian apparel, with a Visibility score of 66.7 out of 100. This is the first measurement of this ranking, so there is no earlier score to compare. Every AI recommends it for career growth, culture and work-life balance, among others. It leads 30.8 points ahead of Myer. It also appears in 1 other Australian ranking, placing joint 32nd in retail.
Rank by country
Visibility in apparel in each country. Open a country for AI's other picks and the topics behind the score.
- Closest rivalsMyerNikeadidasTop pick forPayInnovationLeadershipNot mentioned forPurpose
- AI's top picks thereNTUC FairPriceUniqloDairy FarmStrongest onCultureInterviewsNot mentioned forPayInnovationLeadership
Visibility score out of 100, in the same industry wherever Cotton On is ranked in it.
Rank by job function
Overall in Australian apparel: 1stRanked 1st for Supply Chain in Australia. Open a job to see who else AI recommends.
- Closest rivalsadidasMyer
- Closest rivalsMyerNike
- Closest rivalsNikeadidas
- AI's top picksMyerKmartTarget
- AI's top picksMyerH&MTarget
Score: the share of AI answers that name Cotton On when candidates in that job ask about employers.
What candidates ask about
Cotton On is one of AI's top picks in Australian apparel for pay, innovation, leadership, hiring process, career growth, culture, work-life balance, inclusion, interviews and job security. AI does not recommend Cotton On at all for purpose.
| Topic | Does AI recommend Cotton On? | Who AI recommends most | |
|---|---|---|---|
| Pay | Yes, a top pick | Cotton OnMyerNike+1 more | |
| Innovation | Yes, a top pick | Cotton OnMyerWesfarmers+4 more | |
| Leadership | Yes, a top pick | Cotton OnQuiksilver | |
| Purpose | Not mentioned | Patagonia | |
| Hiring process | Yes, a top pick | Cotton OnMyerBillabong+3 more | |
| Career growth | Yes, a top pick | Cotton On | |
| Culture | Yes, a top pick | Cotton On | |
| Work-life balance | Yes, a top pick | Cotton On | |
| Inclusion | Yes, a top pick | Cotton On | |
| Interviews | Yes, a top pick | Cotton On | |
| Onboarding | Yes | Nike | |
| Job security | Yes, a top pick | Cotton OnNikeadidas+1 more |
Take control of how AI presents Cotton On
Visibility is only the start. PerceptionX shows how AI describes Cotton On next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.
Top five in Australian apparel
- 1Cotton On66.7
- 2Myer35.9
- 3Nike30.8
- 4adidas28.2
- 5Wesfarmers23.1
Cotton On in other Australian rankings
Questions about Cotton On
What is Cotton On's reputation as an employer, according to AI?
It is 1st of 39 apparel employers in Australia. Every AI recommends it for career growth, culture and work-life balance, among others.
What does Cotton On's Visibility score mean?
It is how often AI recommends Cotton On when job seekers ask about apparel employers in Australia, out of 100. A higher score means candidates are more likely to hear about Cotton On when they ask AI where to work.
How does Cotton On compare to its competitors?
Cotton On is the Australian apparel employer AI recommends most for career growth and culture.
Why are Sentiment and Relevance locked?
They are part of the full picture. This page shows how often AI recommends Cotton On. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Cotton On wants to hire.
How can Cotton On improve its score?
AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.
How often is Cotton On's data updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Does Cotton On need to be a PerceptionX customer to appear here?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.
What does the full picture include?
Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.