Top 3 in Dutch telecoms#1 for Customer Service#1 for Field Operations#1 for Network Engineering#1 for Software & ITRecommended by every AI

KPN ranks 2nd of 39 in Dutch telecoms, with a Visibility score of 97.4 out of 100. This is the first measurement of this ranking, so there is no earlier score to compare. Every AI recommends it for leadership, career growth and pay, among others. VodafoneZiggo leads the ranking, 2.6 points ahead of KPN. It also appears in 6 other Dutch rankings, placing joint 12th in cybersecurity.

Data updated:

Visibility97.42nd of 39 in Dutch telecoms, 2.6 points behind VodafoneZiggo
Sentiment Does AI speak well of KPN?Relevance Does it reach the people KPN hires?

Rank by job function

Overall in Dutch telecoms: 2nd

Ranked joint 1st for Customer Service in the Netherlands. Open a job to see who else AI recommends.

  1. Customer Service100%Joint 1st of 16
    ▲ 1 above its overall rankSee the Customer Service ranking
    Closest rivalsVodafoneZiggoT-Mobile
  2. Field Operations100%Joint 1st of 26
    ▲ 1 above its overall rankSee the Field Operations ranking
    Closest rivalsVodafoneZiggoT-Mobile
  3. Network Engineering100%Joint 1st of 47
    ▲ 1 above its overall rankSee the Network Engineering ranking
    Closest rivalsVodafoneZiggoT-Mobile
  4. Software & IT95%Joint 1st of 37
    ▲ 1 above its overall rankSee the Software & IT ranking
    Closest rivalsVodafoneZiggoT-Mobile
  5. Sales95%3rd of 34
    ▼ 1 below its overall rankSee the Sales ranking
    AI's top picksT-MobileVodafoneZiggoTele2

Score: the share of AI answers that name KPN when candidates in that job ask about employers.

What candidates ask about

KPN is one of AI's top picks in Dutch telecoms for pay, innovation, leadership, purpose, hiring process, career growth, culture, work-life balance, inclusion, interviews and onboarding.

TopicDoes AI recommend KPN?Who AI recommends most
PayYes, a top pickVodafoneZiggoKPNT-Mobile
InnovationYes, a top pickVodafoneZiggoKPNT-Mobile
LeadershipYes, a top pickVodafoneZiggoKPN
PurposeYes, a top pickVodafoneZiggoKPNT-Mobile
Hiring processYes, a top pickVodafoneZiggoKPNT-Mobile
Career growthYes, a top pickVodafoneZiggoKPN
CultureYes, a top pickVodafoneZiggoKPNT-Mobile
Work-life balanceYes, a top pickVodafoneZiggoKPNT-Mobile
InclusionYes, a top pickVodafoneZiggoKPNT-Mobile
InterviewsYes, a top pickVodafoneZiggoKPNT-Mobile
OnboardingYes, a top pickVodafoneZiggoKPNT-Mobile
Job securityYesVodafoneZiggo
Who AI recommends most: the employers in Dutch telecoms named by the most AIs for that topic.See exactly what AI says about KPN on each topic

Take control of how AI presents KPN

Visibility is only the start. PerceptionX shows how AI describes KPN next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.

Top five in Dutch telecoms

  1. 1VodafoneZiggo100.0
  2. 2KPN97.4
  3. 3T-Mobile92.3
  4. 4Tele256.4
  5. 5Ericsson33.3
See all 39

KPN in other Dutch rankings

Questions about KPN

What is KPN's reputation as an employer, according to AI?

It is 2nd of 39 telecoms employers in the Netherlands, behind VodafoneZiggo. Every AI recommends it for leadership, career growth and pay, among others.

What does KPN's Visibility score mean?

It is how often AI recommends KPN when job seekers ask about telecoms employers in the Netherlands, out of 100. A higher score means candidates are more likely to hear about KPN when they ask AI where to work.

How does KPN compare to its competitors?

VodafoneZiggo is recommended more often overall.

Why are Sentiment and Relevance locked?

They are part of the full picture. This page shows how often AI recommends KPN. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people KPN wants to hire.

How can KPN improve its score?

AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.

How often is KPN's data updated?

Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.

Does KPN need to be a PerceptionX customer to appear here?

No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.

What does the full picture include?

Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.