Best Western Hotels & Resorts logo

Best Western Hotels & Resorts

Hospitality|🇺🇸 United States

5.1

Visibility Score

Sentiment Score

Relevance Score

Employer Visibility Snapshot

Best Western Hotels & Resorts ranks #23 of 80 Hospitality employers in United States on the PerceptionX Employer Visibility Index (October 2026), with an AI Visibility Score of 5.1 out of 100. Across all 1307 tracked employers in United States, Best Western Hotels & Resorts ranks #560.

Data updated 2026-10-19. Machine-readable data: https://employers.perceptionx.ai/api/company/best-western-hotels-and-resorts.

Theme rankings — Hospitality, United States

ThemeRankScore
Mission, Purpose & Impact#733.3
Innovation#1033.3

Ranking history

MonthRankVisibility Score
February 2026#322.3

FAQs

What does Best Western Hotels & Resorts's Employer Visibility Score mean?

Best Western Hotels & Resorts's Visibility Score of 5.1 measures how frequently AI models like ChatGPT, Google Gemini, and Perplexity mention Best Western Hotels & Resorts when candidates ask about Hospitality employers. A higher score means greater discoverability in AI-powered job research.

How does Best Western Hotels & Resorts compare to competitors?

Best Western Hotels & Resorts ranks #23 out of 80 Hospitality companies. AI most frequently mentions Best Western Hotels & Resorts alongside Marriott, Hilton, Hyatt, IHG, Four Seasons. This ranking is based on visibility across ChatGPT, Google Gemini, and Perplexity.

Why are Sentiment and Relevance locked?

Sentiment and Relevance data — along with full job function breakdowns — are part of the PerceptionX intelligence report. The public index shows Visibility only. Speak to our team to access the full picture for Best Western Hotels & Resorts.

How can Best Western Hotels & Resorts improve its score?

Visibility is driven by the quality, consistency, and reach of an employer's brand content across sources AI models train on. PerceptionX identifies the specific themes and platforms where Best Western Hotels & Resorts is underrepresented and provides strategic recommendations to close those gaps.

How often is Best Western Hotels & Resorts's data updated?

Rankings are recalculated monthly. Each update reflects the latest AI model outputs and any changes in how Best Western Hotels & Resorts is described in response to candidate research queries.

Does Best Western Hotels & Resorts need to be a PerceptionX customer to appear here?

No. The Visibility Index tracks employers based on how AI models describe them — any employer with sufficient AI coverage appears automatically. PerceptionX customers gain access to deeper analytics, competitive intelligence, and improvement recommendations.

What does a full PerceptionX report include?

A full PerceptionX report covers additional AI models, custom prompts tailored to your specific job functions and markets, Sentiment and Relevance scoring alongside Visibility, a breakdown of which sources AI draws on, and proprietary strategic recommendations for closing gaps in AI employer perception.