BCF

Retail

BCF's rank in Australia

🇦🇺 Australia
Book a demo

BCF ranks joint 21st of 51 in Australian retail, with a Visibility score of 7.7 out of 100. This is the first measurement of this ranking, so there is no earlier score to compare. AI recommends it most for leadership, onboarding and pay. Woolworths Group leads the ranking, 74.4 points ahead of BCF. The next employer above it is Super Retail Group, 2.6 points ahead.

Data updated:

Visibility7.7Joint 21st of 51 in Australian retail, 2.6 points behind Super Retail Group
Sentiment Does AI speak well of BCF?Relevance Does it reach the people BCF hires?

Rank by job function

Overall in Australian retail: joint 21st

BCF is outside the top 10 for every job function in Australian retail. Open a job to see who else AI recommends.

  1. Merchandising15%Outside top 10
    AI's top picksWoolworths GroupColesKmart
  2. Supply Chain10%Outside top 10
    AI's top picksWoolworths GroupColesWesfarmers
  3. Store Operations5%Outside top 10
    AI's top picksColesWoolworths GroupKmart
  4. E-commerce & Digital0%Not named
    AI's top picksMyerJB Hi-FiWoolworths Group
  5. Technology & Engineering0%Not named
    AI's top picksWoolworths GroupColesJB Hi-Fi

Score: the share of AI answers that name BCF when candidates in that job ask about employers.

What candidates ask about

BCF is not AI's top pick in Australian retail for any topic yet. AI does not recommend BCF at all for innovation, purpose, hiring process, career growth, culture, work-life balance, inclusion, interviews and job security.

TopicDoes AI recommend BCF?Who AI recommends most
PayYesWoolworths GroupColes
InnovationNot mentionedWoolworths GroupColes
LeadershipYesWoolworths GroupColesJB Hi-Fi+2 more
PurposeNot mentionedKmartBunningsWesfarmers+2 more
Hiring processNot mentionedWoolworths GroupColesJB Hi-Fi+1 more
Career growthNot mentionedWoolworths GroupColesJB Hi-Fi+2 more
CultureNot mentionedWoolworths GroupColesKmart+4 more
Work-life balanceNot mentionedWoolworths GroupJB Hi-FiKmart+2 more
InclusionNot mentionedWoolworths GroupColesBunnings
InterviewsNot mentionedWoolworths GroupColesJB Hi-Fi+1 more
OnboardingYesWoolworths GroupColes
Job securityNot mentionedWoolworths GroupColesALDI
Who AI recommends most: the employers in Australian retail named by the most AIs for that topic.See exactly what AI says about BCF on each topic

Take control of how AI presents BCF

Visibility is only the start. PerceptionX shows how AI describes BCF next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.

Top five in Australian retail

  1. 1Woolworths Group82.1
  2. 2Coles79.5
  3. 3JB Hi-Fi56.4
  4. 4Kmart53.8
  5. 4Myer53.8
See all 51

Employers near BCF in Australian retail

  1. 21Bunnings Warehouse7.7
  2. 21Lush7.7
  3. 21Nike7.7
  4. 21Woolworths Online7.7
  5. 26Coles Express5.1

Read our article: Top retail companies to work for →

Questions about BCF

What is BCF's reputation as an employer, according to AI?

It is joint 21st of 51 retail employers in Australia. AI recommends it most for leadership, onboarding and pay.

What does BCF's Visibility score mean?

It is how often AI recommends BCF when job seekers ask about retail employers in Australia, out of 100. A higher score means candidates are more likely to hear about BCF when they ask AI where to work.

How does BCF compare to its competitors?

Woolworths Group and Coles are recommended more often overall.

Why are Sentiment and Relevance locked?

They are part of the full picture. This page shows how often AI recommends BCF. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people BCF wants to hire.

How can BCF improve its score?

AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.

How often is BCF's data updated?

Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.

Does BCF need to be a PerceptionX customer to appear here?

No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.

What does the full picture include?

Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.