Colonial First State
Colonial First State ranks joint 22nd of 41 in Australian financial services, with a Visibility score of 5.1 out of 100. This is the first measurement of this ranking, so there is no earlier score to compare. AI recommends it most for leadership and interviews. Commonwealth Bank leads the ranking, 84.6 points ahead of Colonial First State. It also appears in 2 other Australian rankings, placing joint 23rd in insurance.
What candidates ask about
Colonial First State is not AI's top pick in Australian financial services for any topic yet. AI does not recommend Colonial First State at all for pay, innovation, purpose, hiring process, career growth, culture, work-life balance, inclusion, onboarding and job security.
| Topic | Does AI recommend Colonial First State? | Who AI recommends most | |
|---|---|---|---|
| Pay | Not mentioned | Commonwealth BankANZWestpac+4 more | |
| Innovation | Not mentioned | Commonwealth BankANZWestpac+1 more | |
| Leadership | Yes | Commonwealth BankBlock | |
| Purpose | Not mentioned | Commonwealth BankANZWestpac+1 more | |
| Hiring process | Not mentioned | Commonwealth BankANZWestpac+2 more | |
| Career growth | Not mentioned | Commonwealth BankANZWestpac+1 more | |
| Culture | Not mentioned | Commonwealth BankANZWestpac+1 more | |
| Work-life balance | Not mentioned | Commonwealth BankANZWestpac+1 more | |
| Inclusion | Not mentioned | Commonwealth BankANZWestpac+1 more | |
| Interviews | Yes | Commonwealth BankANZWestpac+2 more | |
| Onboarding | Not mentioned | Commonwealth BankANZWestpac+1 more | |
| Job security | Not mentioned | Commonwealth BankANZWestpac+1 more |
Take control of how AI presents Colonial First State
Visibility is only the start. PerceptionX shows how AI describes Colonial First State next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.
Top five in Australian financial services
- 1Commonwealth Bank89.7
- 2ANZ87.2
- 2Westpac87.2
- 4NAB84.6
- 5Macquarie61.5
Employers near Colonial First State in Australian financial services
Colonial First State in other Australian rankings
Questions about Colonial First State
What is Colonial First State's reputation as an employer, according to AI?
It is joint 22nd of 41 financial services employers in Australia. AI recommends it most for leadership and interviews.
What does Colonial First State's Visibility score mean?
It is how often AI recommends Colonial First State when job seekers ask about financial services employers in Australia, out of 100. A higher score means candidates are more likely to hear about Colonial First State when they ask AI where to work.
How does Colonial First State compare to its competitors?
Commonwealth Bank and ANZ are recommended more often overall.
Why are Sentiment and Relevance locked?
They are part of the full picture. This page shows how often AI recommends Colonial First State. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Colonial First State wants to hire.
How can Colonial First State improve its score?
AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.
How often is Colonial First State's data updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Does Colonial First State need to be a PerceptionX customer to appear here?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.
What does the full picture include?
Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.