Vodafone
Vodafone ranks 2nd of 29 in German telecoms, with a Visibility score of 94.9 out of 100. In April 2026 it ranked 2nd of 19. The list is a different size now, so the scores are not compared directly. Every AI recommends it for innovation, purpose and the hiring process, among others. Deutsche Telekom leads the ranking, 5.1 points ahead of Vodafone.
Rank by country
Visibility in telecoms in each country. Open a country for AI's other picks and the topics behind the score.
- Closest rivalsThreeVirgin MediaEricssonTop pick forPayInnovationLeadership
- Closest rivalsWINDTRETelecom ItaliaIliadTop pick forPayInnovationLeadership
- Closest rivalsOrangeTelefónicaDigiTop pick forPayInnovationLeadership
- AI's top picks thereDeutsche TelekomTelefónica1&1Top pick forPayInnovationLeadership
- AI's top picks thereBTVirginEETop pick forPayInnovationLeadership
- AI's top picks thereTelstraOptusEricssonTop pick forLeadershipHiring processCulture
- AI's top picks thereVodafoneZiggoKPNT-MobileStrongest onPurposeInterviewsOnboardingNot mentioned forInnovationHiring processCulture
- AI's top picks thereBhartiTata CommunicationsJioStrongest onCareer growthInclusionNot mentioned forInnovationLeadershipCulture
- AI's top picks thereChina MobileChina TelecomChina UnicomStrongest onInclusionNot mentioned forPayInnovationLeadership
- AI's top picks thereOrangeBouygues TelecomSFRStrongest onLeadershipNot mentioned forPayInnovationPurpose
- AI's top picks thereAT&TAmérica MóvilTelcelStrongest onWork-life balanceNot mentioned forPayInnovationLeadership
- AI's top picks thereEricssonMicrosoftSaabStrongest onJob securityNot mentioned forPayInnovationLeadership
- AI's top picks thereSwisscomEricssonNokiaStrongest onInnovationNot mentioned forPayLeadershipPurpose
- AI's top picks thereEtisalatduEricssonStrongest onCareer growthNot mentioned forPayInnovationLeadership
Visibility score out of 100, in the same industry wherever Vodafone is ranked in it.
Rank by job function
Overall in German telecoms: 2ndRanked joint 1st for Field Operations in Germany. Open a job to see who else AI recommends.
- Closest rivalsDeutsche TelekomTelefónica
- Closest rivalsDeutsche TelekomTelefónica
- AI's top picksDeutsche TelekomTelefónica1&1
- AI's top picksDeutsche TelekomTelefónica1&1
- AI's top picksDeutsche TelekomTelefónicaO2
Score: the share of AI answers that name Vodafone when candidates in that job ask about employers.
What candidates ask about
Vodafone is one of AI's top picks in German telecoms for pay, innovation, leadership, purpose, hiring process, career growth, culture, work-life balance, interviews, onboarding and job security.
| Topic | Does AI recommend Vodafone? | Who AI recommends most | |
|---|---|---|---|
| Pay | Yes, a top pick | Deutsche TelekomVodafoneTelefónica | |
| Innovation | Yes, a top pick | Deutsche TelekomVodafone | |
| Leadership | Yes, a top pick | Deutsche TelekomVodafoneTelefónica+2 more | |
| Purpose | Yes, a top pick | Deutsche TelekomVodafone | |
| Hiring process | Yes, a top pick | Deutsche TelekomVodafone | |
| Career growth | Yes, a top pick | Deutsche TelekomVodafone1&1 | |
| Culture | Yes, a top pick | Deutsche TelekomVodafone | |
| Work-life balance | Yes, a top pick | Deutsche TelekomVodafoneTelefónica | |
| Inclusion | Yes | Deutsche Telekom | |
| Interviews | Yes, a top pick | Deutsche TelekomVodafoneTelefónica | |
| Onboarding | Yes, a top pick | Deutsche TelekomVodafone | |
| Job security | Yes, a top pick | Deutsche TelekomVodafone |
Take control of how AI presents Vodafone
Visibility is only the start. PerceptionX shows how AI describes Vodafone next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.
Top five in German telecoms
- 1Deutsche Telekom100.0
- 2Vodafone94.9
- 3Telefónica76.9
- 41&164.1
- 5O243.6
Vodafone in other German rankings
Questions about Vodafone
What is Vodafone's reputation as an employer, according to AI?
It is 2nd of 29 telecoms employers in Germany, behind Deutsche Telekom. Every AI recommends it for innovation, purpose and the hiring process, among others.
What does Vodafone's Visibility score mean?
It is how often AI recommends Vodafone when job seekers ask about telecoms employers in Germany, out of 100. A higher score means candidates are more likely to hear about Vodafone when they ask AI where to work.
How does Vodafone compare to its competitors?
Deutsche Telekom is recommended more often overall.
Why are Sentiment and Relevance locked?
They are part of the full picture. This page shows how often AI recommends Vodafone. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Vodafone wants to hire.
How can Vodafone improve its score?
AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.
How often is Vodafone's data updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Does Vodafone need to be a PerceptionX customer to appear here?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.
What does the full picture include?
Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.