Employer Visibility Snapshot
Kaspersky ranks #16 of 88 Cybersecurity employers in Brazil on the PerceptionX Employer Visibility Index (September 2026), with an AI Visibility Score of 10.3 out of 100. Across all 1222 tracked employers in Brazil, Kaspersky ranks #288.
AI models most frequently position Kaspersky alongside IBM, Microsoft, and Palo Alto Networks when discussing Cybersecurity employers.
The company shows strongest employer visibility in Company Culture, Inclusion and Job Security. Visibility gaps exist in Application & Communication, Candidate Feedback and Career Opportunities, where competitors tend to dominate the AI narrative.
Kaspersky's Visibility Score has risen from 4.5 to 10.3 across its last 2 measurements (since February 2026), climbing 1 place in the Cybersecurity rankings. Over that period it has moved ahead of KPMG and Itaú. Microsoft and Nubank have moved ahead of it. It now trails Splunk by 2.5 points.
This analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Data updated 2026-09-20. Machine-readable data: https://employers.perceptionx.ai/api/company/kaspersky.
Theme rankings — Cybersecurity, Brazil
| Theme | Rank | Score |
|---|---|---|
| Company Culture | #11 | 33.3 |
| Wellbeing & Balance | #11 | 33.3 |
| Inclusion | #15 | 33.3 |
| Job Security | #17 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| February 2026 | #17 | 4.5 |
FAQs
What does Kaspersky's Employer Visibility Score mean?
Kaspersky's Visibility Score of 10.3 measures how frequently AI models like ChatGPT, Google Gemini, and Perplexity mention Kaspersky when candidates ask about Cybersecurity employers. A higher score means greater discoverability in AI-powered job research.
How does Kaspersky compare to competitors?
Kaspersky ranks #16 out of 88 Cybersecurity companies. AI most frequently mentions Kaspersky alongside IBM, Microsoft, Palo Alto Networks, Cisco, Fortinet. This ranking is based on visibility across ChatGPT, Google Gemini, and Perplexity.
Why are Sentiment and Relevance locked?
Sentiment and Relevance data — along with full job function breakdowns — are part of the PerceptionX intelligence report. The public index shows Visibility only. Speak to our team to access the full picture for Kaspersky.
How can Kaspersky improve its score?
Visibility is driven by the quality, consistency, and reach of an employer's brand content across sources AI models train on. PerceptionX identifies the specific themes and platforms where Kaspersky is underrepresented and provides strategic recommendations to close those gaps.
How often is Kaspersky's data updated?
Rankings are recalculated monthly. Each update reflects the latest AI model outputs and any changes in how Kaspersky is described in response to candidate research queries.
Does Kaspersky need to be a PerceptionX customer to appear here?
No. The Visibility Index tracks employers based on how AI models describe them — any employer with sufficient AI coverage appears automatically. PerceptionX customers gain access to deeper analytics, competitive intelligence, and improvement recommendations.
What does a full PerceptionX report include?
A full PerceptionX report covers additional AI models, custom prompts tailored to your specific job functions and markets, Sentiment and Relevance scoring alongside Visibility, a breakdown of which sources AI draws on, and proprietary strategic recommendations for closing gaps in AI employer perception.