Employer Visibility Snapshot
Bradesco ranks #2 of 40 Insurance employers in Brazil on the PerceptionX Employer Visibility Index (November 2026), with an AI Visibility Score of 76.9 out of 100. Across all 935 tracked employers in Brazil, Bradesco ranks #30.
AI models most frequently position Bradesco alongside Itaú, Nubank, and Banco do Brasil when discussing Financial Services employers.
The company shows strongest employer visibility in Application & Communication, Candidate Feedback and Career Opportunities.
Bradesco's Visibility Score has risen from 61.4 to 76.9 across its last 4 measurements (since February 2026). Over that period it has moved ahead of Nubank. Itaú has moved ahead of it. It now trails Itaú by 5.2 points.
This analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Data updated 2026-10-21. Machine-readable data: https://employers.perceptionx.ai/api/company/bradesco.
Theme rankings — Insurance, Brazil
| Theme | Rank | Score |
|---|---|---|
| Inclusion | #1 | 100 |
| Innovation | #1 | 100 |
| Onboarding | #1 | 66.7 |
| Wellbeing & Balance | #1 | 66.7 |
| Career Opportunities | #1 | 100 |
| Application & Communication | #1 | 66.7 |
| Leadership | #2 | 100 |
| Compensation | #2 | 100 |
| Candidate Feedback | #2 | 66.7 |
| Mission, Purpose & Impact | #2 | 66.7 |
| Job Security | #3 | 66.7 |
| Company Culture | #4 | 66.7 |
| Interview Experience | #4 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| April 2026 | #3 | 62.5 |
| March 2026 | #1 | 50.0 |
| February 2026 | #1 | 93.3 |
FAQs
What does Bradesco's Employer Visibility Score mean?
Bradesco's Visibility Score of 76.9 measures how frequently AI models like ChatGPT, Google Gemini, and Perplexity mention Bradesco when candidates ask about Insurance employers. A higher score means greater discoverability in AI-powered job research.
How does Bradesco compare to competitors?
Bradesco ranks #2 out of 40 Insurance companies. AI most frequently mentions Bradesco alongside Porto Seguro, SulAmérica, Allianz, Mapfre, Tokio Marine. This ranking is based on visibility across ChatGPT, Google Gemini, and Perplexity.
Why are Sentiment and Relevance locked?
Sentiment and Relevance data — along with full job function breakdowns — are part of the PerceptionX intelligence report. The public index shows Visibility only. Speak to our team to access the full picture for Bradesco.
How can Bradesco improve its score?
Visibility is driven by the quality, consistency, and reach of an employer's brand content across sources AI models train on. PerceptionX identifies the specific themes and platforms where Bradesco is underrepresented and provides strategic recommendations to close those gaps.
How often is Bradesco's data updated?
Rankings are recalculated monthly. Each update reflects the latest AI model outputs and any changes in how Bradesco is described in response to candidate research queries.
Does Bradesco need to be a PerceptionX customer to appear here?
No. The Visibility Index tracks employers based on how AI models describe them — any employer with sufficient AI coverage appears automatically. PerceptionX customers gain access to deeper analytics, competitive intelligence, and improvement recommendations.
What does a full PerceptionX report include?
A full PerceptionX report covers additional AI models, custom prompts tailored to your specific job functions and markets, Sentiment and Relevance scoring alongside Visibility, a breakdown of which sources AI draws on, and proprietary strategic recommendations for closing gaps in AI employer perception.

