Telstra
Telstra ranks 1st of 26 in Australian telecoms, with a Visibility score of 100.0 out of 100. This is the first measurement of this ranking, so there is no earlier score to compare. Every AI recommends it for purpose, job security and pay, among others. It leads 5.1 points ahead of Optus. It also appears in 10 other Australian rankings, placing 1st in electronics.
Rank by country
Visibility in telecoms in each country. Open a country for AI's other picks and the topics behind the score.
- Closest rivalsOptusVodafoneEricssonTop pick forPayInnovationLeadership
- AI's top picks thereBTVodafoneVirginStrongest onHiring processNot mentioned forPayInnovationLeadership
Visibility score out of 100, in the same industry wherever Telstra is ranked in it.
Rank by job function
Overall in Australian telecoms: 1stRanked 1st for Customer Service in Australia. Open a job to see who else AI recommends.
- Closest rivalsOptusVodafone
- Closest rivalsOptusVodafone
- Closest rivalsOptusVodafone
- Closest rivalsOptusVodafone
- Closest rivalsOptusVodafone
Score: the share of AI answers that name Telstra when candidates in that job ask about employers.
What candidates ask about
Telstra is one of AI's top picks in Australian telecoms for pay, innovation, leadership, purpose, hiring process, career growth, culture, work-life balance, inclusion, interviews, onboarding and job security.
| Topic | Does AI recommend Telstra? | Who AI recommends most | |
|---|---|---|---|
| Pay | Yes, a top pick | TelstraOptus | |
| Innovation | Yes, a top pick | TelstraOptus | |
| Leadership | Yes, a top pick | TelstraOptusVodafone | |
| Purpose | Yes, a top pick | Telstra | |
| Hiring process | Yes, a top pick | TelstraOptusVodafone | |
| Career growth | Yes, a top pick | TelstraOptus | |
| Culture | Yes, a top pick | TelstraOptusVodafone | |
| Work-life balance | Yes, a top pick | TelstraOptusVodafone | |
| Inclusion | Yes, a top pick | TelstraOptus | |
| Interviews | Yes, a top pick | TelstraOptusVodafone | |
| Onboarding | Yes, a top pick | TelstraOptus | |
| Job security | Yes, a top pick | Telstra |
Take control of how AI presents Telstra
Visibility is only the start. PerceptionX shows how AI describes Telstra next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.
Top five in Australian telecoms
See all 26
Telstra in other Australian rankings
- Electronics1stof 73 employers
- CybersecurityJoint5thof 62 employers
- TechnologyJoint8thof 50 employers
- Cloud & DataJoint11thof 55 employers
- Artificial IntelligenceJoint14thof 42 employers
- Healthcare15thof 64 employers
- Media & EntertainmentJoint19thof 38 employers
- Enterprise SoftwareJoint24thof 44 employers
- PharmaceuticalJoint33rdof 45 employers
- Manufacturing & IndustrialJoint36thof 69 employers
Questions about Telstra
What is Telstra's reputation as an employer, according to AI?
It is 1st of 26 telecoms employers in Australia. Every AI recommends it for purpose, job security and pay, among others.
What does Telstra's Visibility score mean?
It is how often AI recommends Telstra when job seekers ask about telecoms employers in Australia, out of 100. A higher score means candidates are more likely to hear about Telstra when they ask AI where to work.
How does Telstra compare to its competitors?
Telstra is the Australian telecoms employer AI recommends most for purpose and job security.
Why are Sentiment and Relevance locked?
They are part of the full picture. This page shows how often AI recommends Telstra. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Telstra wants to hire.
How can Telstra improve its score?
AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.
How often is Telstra's data updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Does Telstra need to be a PerceptionX customer to appear here?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.
What does the full picture include?
Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.