SoftBank ranks joint 25th of 88 in UK electronics, with a Visibility score of 7.7 out of 100. It was not in this ranking in March 2026, when the list had 23 employers. AI recommends it most for innovation, leadership and job security. ARM leads the ranking, 74.4 points ahead of SoftBank. It also appears in 1 other UK ranking, placing joint 43rd in tech.

Data updated:

Visibility7.7Joint 25th of 88 in UK electronics, 2.6 points behind Thales
Sentiment Does AI speak well of SoftBank?Relevance Does it reach the people SoftBank hires?

Rank by country

Visibility in electronics in each country. Open a country for AI's other picks and the topics behind the score.

  1. Japan94.9Joint 2nd of 32
    AI's top picks thereKDDINTTRakuten Mobile
    Top pick forPayInnovationLeadership
  2. Mexico7.7Joint 19th of 50
    AI's top picks thereGoogleMicrosoftAmazon
    Strongest onCultureWork-life balanceJob security
    Not mentioned forPayInnovationLeadership
  3. United Kingdom7.7Joint 25th of 88
    AI's top picks thereARMBAE SystemsRolls-Royce
    Strongest onInnovationLeadershipJob security
    Not mentioned forPayPurposeHiring process
  4. China2.6Joint 19th of 58
    AI's top picks thereAnt GroupTencentJD Technology
    Strongest onOnboarding
    Not mentioned forPayInnovationLeadership
  5. Singapore2.6Joint 35th of 58
    AI's top picks thereDHLKuehne + NagelDB Schenker
    Strongest onPay
    Not mentioned forInnovationLeadershipPurpose
  6. South Korea2.6Joint 20th of 36
    AI's top picks thereKakaoNaverHana Financial Group
    Strongest onCareer growth
    Not mentioned forPayInnovationLeadership

Visibility score out of 100, in the same industry wherever SoftBank is ranked in it.

Rank by job function

Overall in UK electronics: joint 25th

SoftBank is outside the top 10 for every job function in UK electronics. Open a job to see who else AI recommends.

  1. Software Engineering3%Outside top 10
    AI's top picksARMDysonBAE Systems
  2. Sales3%Outside top 10
    AI's top picksSamsungSchneider ElectricSony
  3. Hardware Engineering0%Not named
    AI's top picksARMRolls-RoyceBAE Systems
  4. Manufacturing0%Not named
    AI's top picksBAE SystemsRolls-RoyceRenishaw
  5. Supply Chain0%Not named
    AI's top picksDysonSiemensSony

Score: the share of AI answers that name SoftBank when candidates in that job ask about employers.

What candidates ask about

SoftBank is not AI's top pick in UK electronics for any topic yet. AI does not recommend SoftBank at all for pay, purpose, hiring process, career growth, culture, work-life balance, inclusion, interviews and onboarding.

TopicDoes AI recommend SoftBank?Who AI recommends most
PayNot mentionedARM
InnovationYesARM
LeadershipYesARM
PurposeNot mentionedARMBAE SystemsRolls-Royce+7 more
Hiring processNot mentionedARM
Career growthNot mentionedARM
CultureNot mentionedARM
Work-life balanceNot mentionedARM
InclusionNot mentionedARMBT
InterviewsNot mentionedARMRolls-RoyceSiemens
OnboardingNot mentionedARM
Job securityYesLeonardo
Who AI recommends most: the employers in UK electronics named by the most AIs for that topic.See exactly what AI says about SoftBank on each topic

Take control of how AI presents SoftBank

Visibility is only the start. PerceptionX shows how AI describes SoftBank next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.

Top five in UK electronics

  1. 1ARM82.1
  2. 2BAE Systems38.5
  3. 2Rolls-Royce38.5
  4. 4Dyson33.3
  5. 5BT28.2
See all 88

Employers near SoftBank in UK electronics

  1. 25Ericsson7.7
  2. 25Fujitsu7.7
  3. 25IBM7.7
  4. 25National Instruments7.7
  5. 25Nexperia7.7

SoftBank in other UK rankings

Questions about SoftBank

What is SoftBank's reputation as an employer, according to AI?

It is joint 25th of 88 electronics employers in the UK. AI recommends it most for innovation, leadership and job security.

What does SoftBank's Visibility score mean?

It is how often AI recommends SoftBank when job seekers ask about electronics employers in the UK, out of 100. A higher score means candidates are more likely to hear about SoftBank when they ask AI where to work.

How does SoftBank compare to its competitors?

ARM and BAE Systems are recommended more often overall.

Why are Sentiment and Relevance locked?

They are part of the full picture. This page shows how often AI recommends SoftBank. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people SoftBank wants to hire.

How can SoftBank improve its score?

AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.

How often is SoftBank's data updated?

Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.

Does SoftBank need to be a PerceptionX customer to appear here?

No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.

What does the full picture include?

Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.