Employer Visibility Snapshot
Grupo Globo ranks #3 of 77 Media & Entertainment employers in Brazil on the PerceptionX Employer Visibility Index (September 2026), with an AI Visibility Score of 33.3 out of 100. Across all 1222 tracked employers in Brazil, Grupo Globo ranks #105.
AI models most frequently position Grupo Globo alongside Globo, Netflix, and Warner Bros. Discovery when discussing Media & Entertainment employers.
The company shows strongest employer visibility in Application & Communication, Career Opportunities and Compensation. Visibility gaps exist in Candidate Feedback, Company Culture and Innovation, where competitors tend to dominate the AI narrative.
Grupo Globo's Visibility Score has fallen from 48.1 to 33.3 across its last 4 measurements (since February 2026), slipping 2 places in the Media & Entertainment rankings. Globo and Netflix have moved ahead of it. It now trails Netflix by 28.2 points.
This analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Data updated 2026-09-20. Machine-readable data: https://employers.perceptionx.ai/api/company/grupo-globo.
Theme rankings — Media & Entertainment, Brazil
| Theme | Rank | Score |
|---|---|---|
| Leadership | #1 | 100 |
| Career Opportunities | #1 | 66.7 |
| Compensation | #2 | 66.7 |
| Mission, Purpose & Impact | #2 | 66.7 |
| Job Security | #6 | 33.3 |
| Inclusion | #7 | 33.3 |
| Interview Experience | #8 | 33.3 |
| Application & Communication | #8 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| April 2026 | #1 | 45.7 |
| March 2026 | #1 | 42.9 |
| February 2026 | #1 | 48.1 |
FAQs
What does Grupo Globo's Employer Visibility Score mean?
Grupo Globo's Visibility Score of 33.3 measures how frequently AI models like ChatGPT, Google Gemini, and Perplexity mention Grupo Globo when candidates ask about Media & Entertainment employers. A higher score means greater discoverability in AI-powered job research.
How does Grupo Globo compare to competitors?
Grupo Globo ranks #3 out of 77 Media & Entertainment companies. AI most frequently mentions Grupo Globo alongside Globo, Netflix, Warner Bros. Discovery, Uol, Disney. This ranking is based on visibility across ChatGPT, Google Gemini, and Perplexity.
Why are Sentiment and Relevance locked?
Sentiment and Relevance data — along with full job function breakdowns — are part of the PerceptionX intelligence report. The public index shows Visibility only. Speak to our team to access the full picture for Grupo Globo.
How can Grupo Globo improve its score?
Visibility is driven by the quality, consistency, and reach of an employer's brand content across sources AI models train on. PerceptionX identifies the specific themes and platforms where Grupo Globo is underrepresented and provides strategic recommendations to close those gaps.
How often is Grupo Globo's data updated?
Rankings are recalculated monthly. Each update reflects the latest AI model outputs and any changes in how Grupo Globo is described in response to candidate research queries.
Does Grupo Globo need to be a PerceptionX customer to appear here?
No. The Visibility Index tracks employers based on how AI models describe them — any employer with sufficient AI coverage appears automatically. PerceptionX customers gain access to deeper analytics, competitive intelligence, and improvement recommendations.
What does a full PerceptionX report include?
A full PerceptionX report covers additional AI models, custom prompts tailored to your specific job functions and markets, Sentiment and Relevance scoring alongside Visibility, a breakdown of which sources AI draws on, and proprietary strategic recommendations for closing gaps in AI employer perception.