Employer Visibility Snapshot
Embratel ranks #8 of 37 Telecommunications employers in Brazil on the PerceptionX Employer Visibility Index (September 2026), with an AI Visibility Score of 7.7 out of 100. Across all 1222 tracked employers in Brazil, Embratel ranks #335.
AI models most frequently position Embratel alongside Vivo, Telefônica, and Oi when discussing Telecommunications employers.
The company shows strongest employer visibility in Career Opportunities, Compensation and Job Security. Visibility gaps exist in Application & Communication, Candidate Feedback and Company Culture, where competitors tend to dominate the AI narrative.
Embratel's Visibility Score has fallen from 20 to 7.7 across its last 3 measurements (since February 2026), slipping 3 places in the Telecommunications rankings. Ericsson and Nokia have moved ahead of it. It now trails Nokia by 2.6 points.
This analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Data updated 2026-09-20. Machine-readable data: https://employers.perceptionx.ai/api/company/embratel.
Theme rankings — Telecommunications, Brazil
| Theme | Rank | Score |
|---|---|---|
| Compensation | #5 | 33.3 |
| Job Security | #5 | 33.3 |
| Career Opportunities | #7 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| April 2026 | #11 | 6.3 |
| February 2026 | #5 | 20.0 |
FAQs
What does Embratel's Employer Visibility Score mean?
Embratel's Visibility Score of 7.7 measures how frequently AI models like ChatGPT, Google Gemini, and Perplexity mention Embratel when candidates ask about Telecommunications employers. A higher score means greater discoverability in AI-powered job research.
How does Embratel compare to competitors?
Embratel ranks #8 out of 37 Telecommunications companies. AI most frequently mentions Embratel alongside Vivo, Telefônica, Oi, América Móvil, Ericsson. This ranking is based on visibility across ChatGPT, Google Gemini, and Perplexity.
Why are Sentiment and Relevance locked?
Sentiment and Relevance data — along with full job function breakdowns — are part of the PerceptionX intelligence report. The public index shows Visibility only. Speak to our team to access the full picture for Embratel.
How can Embratel improve its score?
Visibility is driven by the quality, consistency, and reach of an employer's brand content across sources AI models train on. PerceptionX identifies the specific themes and platforms where Embratel is underrepresented and provides strategic recommendations to close those gaps.
How often is Embratel's data updated?
Rankings are recalculated monthly. Each update reflects the latest AI model outputs and any changes in how Embratel is described in response to candidate research queries.
Does Embratel need to be a PerceptionX customer to appear here?
No. The Visibility Index tracks employers based on how AI models describe them — any employer with sufficient AI coverage appears automatically. PerceptionX customers gain access to deeper analytics, competitive intelligence, and improvement recommendations.
What does a full PerceptionX report include?
A full PerceptionX report covers additional AI models, custom prompts tailored to your specific job functions and markets, Sentiment and Relevance scoring alongside Visibility, a breakdown of which sources AI draws on, and proprietary strategic recommendations for closing gaps in AI employer perception.

