Employer Visibility Snapshot
Draftkings is not in the current PerceptionX Employer Visibility Index. It last appeared in April 2026, when it ranked #10 of 40 Gaming employers in United States with an AI Visibility Score of 14.6 out of 100.
Last ranked April 2026; see the current Gaming rankings. Machine-readable data: https://employers.perceptionx.ai/api/company/draftkings.
Theme rankings — Gaming, United States
| Theme | Rank | Score |
|---|---|---|
| Company Culture | #1 | 66.7 |
| Candidate Feedback | #2 | 33.3 |
| Rewards & Recognition | #2 | 66.7 |
| Application Process | #3 | 33.3 |
| Wellbeing & Balance | #4 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| April 2026 | #10 | 14.6 |
| February 2026 | #12 | 10.9 |
| November 2025 | #13 | 4.8 |
FAQs
What does Draftkings's Employer Visibility Score mean?
Draftkings's Visibility Score of 14.6 measures how frequently AI models like ChatGPT, Google Gemini, and Perplexity mention Draftkings when candidates ask about Gaming employers. A higher score means greater discoverability in AI-powered job research.
How does Draftkings compare to competitors?
Draftkings ranks #10 out of 40 Gaming companies. AI most frequently mentions Draftkings alongside Riot Games, Electronic Arts, Activision Blizzard, Epic Games, Microsoft. This ranking is based on visibility across ChatGPT, Google Gemini, and Perplexity.
Why are Sentiment and Relevance locked?
Sentiment and Relevance data — along with full job function breakdowns — are part of the PerceptionX intelligence report. The public index shows Visibility only. Speak to our team to access the full picture for Draftkings.
How can Draftkings improve its score?
Visibility is driven by the quality, consistency, and reach of an employer's brand content across sources AI models train on. PerceptionX identifies the specific themes and platforms where Draftkings is underrepresented and provides strategic recommendations to close those gaps.
How often is Draftkings's data updated?
Rankings are recalculated monthly. Each update reflects the latest AI model outputs and any changes in how Draftkings is described in response to candidate research queries.
Does Draftkings need to be a PerceptionX customer to appear here?
No. The Visibility Index tracks employers based on how AI models describe them — any employer with sufficient AI coverage appears automatically. PerceptionX customers gain access to deeper analytics, competitive intelligence, and improvement recommendations.
What does a full PerceptionX report include?
A full PerceptionX report covers additional AI models, custom prompts tailored to your specific job functions and markets, Sentiment and Relevance scoring alongside Visibility, a breakdown of which sources AI draws on, and proprietary strategic recommendations for closing gaps in AI employer perception.