PostNL
PostNL ranks joint 2nd of 42 in Dutch logistics, with a Visibility score of 79.5 out of 100. This is the first measurement of this ranking, so there is no earlier score to compare. Every AI recommends it for innovation, purpose and onboarding, among others. DHL leads the ranking, 20.5 points ahead of PostNL. It also appears in 1 other Dutch ranking, placing joint 21st in retail.
Rank by country
Visibility in logistics in each country. Open a country for AI's other picks and the topics behind the score.
- AI's top picks thereDHLKuehne + NagelDSVTop pick forInnovationPurposeInclusion
- AI's top picks thereDHLKuehne + NagelDachserStrongest onWork-life balanceNot mentioned forPayInnovationLeadership
Visibility score out of 100, in the same industry wherever PostNL is ranked in it.
Rank by job function
Overall in Dutch logistics: joint 2ndRanked 2nd for Drivers & Fleet in the Netherlands. Open a job to see who else AI recommends.
- AI's top picksDHLDSVKuehne + Nagel
- AI's top picksDHLKuehne + NagelDSV
- AI's top picksDHLKuehne + NagelMaersk
- AI's top picksDHLKuehne + NagelDSV
- AI's top picksDHLKuehne + NagelUnilever
Score: the share of AI answers that name PostNL when candidates in that job ask about employers.
What candidates ask about
PostNL is one of AI's top picks in Dutch logistics for innovation, purpose, inclusion, onboarding and job security.
| Topic | Does AI recommend PostNL? | Who AI recommends most | |
|---|---|---|---|
| Pay | Yes | DHLKuehne + NagelDSV+1 more | |
| Innovation | Yes, a top pick | DHLPostNL | |
| Leadership | Yes | DHLKuehne + Nagel | |
| Purpose | Yes, a top pick | DHLPostNL | |
| Hiring process | Yes | DHLKuehne + Nagel | |
| Career growth | Yes | DHLKuehne + NagelDSV | |
| Culture | Yes | DHLDSV | |
| Work-life balance | Yes | DHL | |
| Inclusion | Yes, a top pick | DHLPostNLDSV | |
| Interviews | Yes | DHLKuehne + Nagel | |
| Onboarding | Yes, a top pick | DHLPostNL | |
| Job security | Yes, a top pick | DHLPostNL |
Take control of how AI presents PostNL
Visibility is only the start. PerceptionX shows how AI describes PostNL next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.
Top five in Dutch logistics
- 1DHL100.0
- 2Kuehne + Nagel79.5
- 2PostNL79.5
- 4DSV59.0
- 5Maersk51.3
PostNL in other Dutch rankings
Questions about PostNL
What is PostNL's reputation as an employer, according to AI?
It is joint 2nd of 42 logistics employers in the Netherlands, behind DHL. Every AI recommends it for innovation, purpose and onboarding, among others.
What does PostNL's Visibility score mean?
It is how often AI recommends PostNL when job seekers ask about logistics employers in the Netherlands, out of 100. A higher score means candidates are more likely to hear about PostNL when they ask AI where to work.
How does PostNL compare to its competitors?
DHL is recommended more often overall.
Why are Sentiment and Relevance locked?
They are part of the full picture. This page shows how often AI recommends PostNL. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people PostNL wants to hire.
How can PostNL improve its score?
AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.
How often is PostNL's data updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Does PostNL need to be a PerceptionX customer to appear here?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.
What does the full picture include?
Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.