Klarna
Klarna ranks joint 7th of 28 in UK fintech, with a Visibility score of 13.3 out of 100. It was not in this ranking in April 2026, when the list had 28 employers. AI recommends it most for culture and pay. Wise leads the ranking, 73.4 points ahead of Klarna. It also appears in 1 other UK ranking, placing joint 22nd in AI.
Rank by country
Visibility in fintech in each country. Open a country for AI's other picks and the topics behind the score.
- Closest rivalsPayPalSEBHandelsbankenTop pick forPayInnovationLeadership
- AI's top picks thereDNBNetsNordeaTop pick forPayCultureNot mentioned forInnovationLeadershipPurpose
- AI's top picks thereNetsDanske BankNordeaTop pick forPayNot mentioned forInnovationLeadershipPurpose
- AI's top picks thereNexiRevolutN26Strongest onHiring processCareer growthWork-life balanceNot mentioned forPayInnovationLeadership
- AI's top picks thereRevolutN26BBVAStrongest onPayInnovationHiring processNot mentioned forLeadershipPurposeCareer growth
- AI's top picks thereWiseStarling BankMonzoStrongest onPayCultureNot mentioned forLeadershipPurposeJob security
- AI's top picks thereQontoAlanRevolutStrongest onPayHiring processCultureNot mentioned forInnovationLeadershipPurpose
- AI's top picks thereN26AdyenCommerzbankStrongest onInnovationCareer growthWork-life balanceNot mentioned forPayLeadershipPurpose
- AI's top picks thereAdyenINGABN AMROStrongest onPayCultureInclusionNot mentioned forInnovationLeadershipPurpose
- AI's top picks thereUBSCredit SuisseTemenosStrongest onPayWork-life balanceInterviewsNot mentioned forInnovationLeadershipPurpose
- AI's top picks thereBBVASantanderBanorteStrongest onInnovationCareer growthNot mentioned forPayLeadershipPurpose
- AI's top picks thereBlockANZCommonwealth BankStrongest onPayNot mentioned forInnovationLeadershipPurpose
- AI's top picks thereStripeRevolutWiseStrongest onInclusionNot mentioned forPayInnovationLeadership
Visibility score out of 100, in the same industry wherever Klarna is ranked in it.
Rank by job function
Overall in UK fintech: joint 7thRanked 8th for Sales & Partnerships in the UK. Open a job to see who else AI recommends.
- AI's top picksWiseMonzoRevolut
- AI's top picksMonzoRevolutWise
- AI's top picksMonzoRevolutWise
- AI's top picksMonzoWiseRevolut
- AI's top picksMonzoRevolutWise
Score: the share of AI answers that name Klarna when candidates in that job ask about employers.
What candidates ask about
Klarna is not AI's top pick in UK fintech for any topic yet. AI does not recommend Klarna at all for leadership, purpose and job security.
| Topic | Does AI recommend Klarna? | Who AI recommends most | |
|---|---|---|---|
| Pay | Yes | WiseMonzoRevolut | |
| Leadership | Not mentioned | WiseStarling BankMonzo+1 more | |
| Purpose | Not mentioned | Starling Bank | |
| Culture | Yes | Wise | |
| Job security | Not mentioned | Barclays |
Take control of how AI presents Klarna
Visibility is only the start. PerceptionX shows how AI describes Klarna next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.
Top five in UK fintech
- 1Wise86.7
- 2Starling Bank80.0
- 3Monzo73.3
- 3Revolut73.3
- 5Barclays20.0
Employers near Klarna in UK fintech
- 5Barclays20.0
- 7Adyen13.3
- 7HSBC13.3
- 7Lloyds13.3
- 7Triodos Bank13.3
Klarna in other UK rankings
Questions about Klarna
What is Klarna's reputation as an employer, according to AI?
It is joint 7th of 28 fintech employers in the UK. AI recommends it most for culture and pay.
What does Klarna's Visibility score mean?
It is how often AI recommends Klarna when job seekers ask about fintech employers in the UK, out of 100. A higher score means candidates are more likely to hear about Klarna when they ask AI where to work.
How does Klarna compare to its competitors?
Wise and Starling Bank are recommended more often overall.
Why are Sentiment and Relevance locked?
They are part of the full picture. This page shows how often AI recommends Klarna. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Klarna wants to hire.
How can Klarna improve its score?
AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.
How often is Klarna's data updated?
Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.
Does Klarna need to be a PerceptionX customer to appear here?
No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.
What does the full picture include?
Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.