Employer Visibility Snapshot
ITC Group ranks #23 of 30 Hospitality employers in India on the PerceptionX Employer Visibility Index (April 2026), with an AI Visibility Score of 2.1 out of 100. Across all 655 tracked employers in India, ITC Group ranks #584.
AI models most frequently position Itc Group alongside ITC Hotels, Marriott, and Taj Hotels when discussing Hospitality employers.
The company shows strongest employer visibility in Inclusion. Visibility gaps exist in Application Process, Candidate Communication and Candidate Feedback, where competitors tend to dominate the AI narrative.
Itc Group's Visibility Score has fallen from 3.4 to 2.1 across its last 2 measurements (since March 2026), slipping 1 place in the Hospitality rankings. Oberoi Hotels & Resorts and ITC Limited have moved ahead of it. It now trails The Leela Palaces by 2.1 points.
This analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.
Data updated 2026-09-23. Machine-readable data: https://employers.perceptionx.ai/api/company/itc-group.
Theme rankings — Hospitality, India
| Theme | Rank | Score |
|---|---|---|
| Inclusion | #5 | 33.3 |
Ranking history
| Month | Rank | Visibility Score |
|---|---|---|
| April 2026 | #23 | 2.1 |
| March 2026 | #22 | 3.4 |
FAQs
What does ITC Group's Employer Visibility Score mean?
ITC Group's Visibility Score of 2.1 measures how frequently AI models like ChatGPT, Google Gemini, and Perplexity mention ITC Group when candidates ask about Hospitality employers. A higher score means greater discoverability in AI-powered job research.
How does ITC Group compare to competitors?
ITC Group ranks #23 out of 30 Hospitality companies. AI most frequently mentions ITC Group alongside ITC Hotels, Marriott, Taj Hotels, Hilton, IHCL. This ranking is based on visibility across ChatGPT, Google Gemini, and Perplexity.
Why are Sentiment and Relevance locked?
Sentiment and Relevance data — along with full job function breakdowns — are part of the PerceptionX intelligence report. The public index shows Visibility only. Speak to our team to access the full picture for ITC Group.
How can ITC Group improve its score?
Visibility is driven by the quality, consistency, and reach of an employer's brand content across sources AI models train on. PerceptionX identifies the specific themes and platforms where ITC Group is underrepresented and provides strategic recommendations to close those gaps.
How often is ITC Group's data updated?
Rankings are recalculated monthly. Each update reflects the latest AI model outputs and any changes in how ITC Group is described in response to candidate research queries.
Does ITC Group need to be a PerceptionX customer to appear here?
No. The Visibility Index tracks employers based on how AI models describe them — any employer with sufficient AI coverage appears automatically. PerceptionX customers gain access to deeper analytics, competitive intelligence, and improvement recommendations.
What does a full PerceptionX report include?
A full PerceptionX report covers additional AI models, custom prompts tailored to your specific job functions and markets, Sentiment and Relevance scoring alongside Visibility, a breakdown of which sources AI draws on, and proprietary strategic recommendations for closing gaps in AI employer perception.