Top 10 in German petcare

Elanco ranks joint 9th of 25 in German petcare, with a Visibility score of 10.3 out of 100. That is up 8.2 points since April 2026, when it ranked 14th of 21. AI recommends it most for purpose, onboarding and inclusion, among others. Mars leads the ranking, 58.9 points ahead of Elanco. AI also ranks it in 16 other countries, best placed 6th in Australia.

Data updated:

Visibility10.3▲ 5Joint 9th of 25 in German petcare, 2.5 points behind Saturn Petcare
Sentiment Does AI speak well of Elanco?Relevance Does it reach the people Elanco hires?

Rank by country

Visibility in petcare in each country. Open a country for AI's other picks and the topics behind the score.

  1. Australia10.36th of 19
    AI's top picks thereMarsGreenCross VetsNestlé
    Top pick forLeadership
    Not mentioned forPurposeHiring processCulture
  2. Germany10.3Joint 9th of 25
    ▲ 5
    AI's top picks thereMarsNestléFressnapf
    Strongest onLeadershipPurposeInclusion
    Not mentioned forPayInnovationHiring process
  3. Denmark7.7Joint 7th of 21
    AI's top picks thereMarsRoyal CaninNestlé
    Top pick forPay
    Not mentioned forInnovationLeadershipPurpose
  4. Brazil5.1Joint 7th of 19
    AI's top picks thereMarsNestléHill's Pet Nutrition
    Strongest onInclusionOnboarding
    Not mentioned forPayInnovationLeadership
  5. Canada5.1Joint 10th of 19
    AI's top picks therePetSmartMarsNestlé
    Strongest onCareer growthWork-life balance
    Not mentioned forPayInnovationLeadership
  6. France5.1Joint 11th of 33
    AI's top picks thereMarsNestléRoyal Canin
    Strongest onPayInclusion
    Not mentioned forInnovationLeadershipPurpose
  7. Italy5.1Joint 9th of 26
    AI's top picks thereMarsNestléRoyal Canin
    Strongest onPayHiring process
    Not mentioned forInnovationLeadershipPurpose
  8. Mexico5.1Joint 9th of 24
    AI's top picks thereMarsNestléColgate-Palmolive
    Strongest onPayCareer growth
    Not mentioned forInnovationLeadershipPurpose
  9. Norway5.1Joint 8th of 18
    AI's top picks thereMarsNestléRoyal Canin
    Strongest onPurposeWork-life balance
    Not mentioned forPayInnovationLeadership
  10. Spain5.1Joint 8th of 20
    AI's top picks thereMarsNestléRoyal Canin
    Strongest onPayInclusion
    Not mentioned forInnovationLeadershipPurpose
  11. Sweden5.1Joint 10th of 19
    AI's top picks thereMarsNestléRoyal Canin
    Strongest onCareer growthInclusion
    Not mentioned forPayInnovationPurpose
  12. Switzerland5.1Joint 10th of 19
    AI's top picks thereMarsNestléRoyal Canin
    Strongest onCareer growthWork-life balance
    Not mentioned forPayInnovationLeadership
  13. United Kingdom5.1Joint 9th of 23
    AI's top picks therePets at HomeMarsNestlé
    Strongest onPurposeWork-life balance
    Not mentioned forPayInnovationLeadership
  14. India4.2Joint 7th of 19
    AI's top picks thereMarsNestléRoyal Canin
    Strongest onCulture
    Not mentioned forInnovationLeadershipCareer growth
  15. Ireland2.6Joint 9th of 16
    AI's top picks thereMarsNestléPets at Home
    Top pick forInnovation
    Not mentioned forPayLeadershipPurpose
  16. Japan2.6Joint 14th of 21
    AI's top picks thereUnicharmMarsNestlé
    Strongest onCareer growth
    Not mentioned forPayInnovationLeadership
  17. Saudi Arabia2.6Joint 6th of 14
    AI's top picks thereMarsNestléRoyal Canin
    Top pick forCareer growth
    Not mentioned forPayInnovationLeadership

Visibility score out of 100, in the same industry wherever Elanco is ranked in it.

Rank by job function

Overall in German petcare: joint 9th

Ranked joint 4th for Veterinary in Germany. Open a job to see who else AI recommends.

  1. Veterinary33%Joint 4th of 23
    ▲ 5 above its overall rankSee the Veterinary ranking
    AI's top picksMarsZoetisAniCura
  2. Supply Chain10%Joint 7th of 24
    ▲ 2 above its overall rankSee the Supply Chain ranking
    AI's top picksMarsNestléFressnapf
  3. Research & Development23%Joint 9th of 27
    AI's top picksMarsNestléRoyal Canin
  4. Sales5%Outside top 10
    AI's top picksMarsNestléFressnapf
  5. Marketing & Brand0%Not named
    AI's top picksMarsNestléRoyal Canin

Score: the share of AI answers that name Elanco when candidates in that job ask about employers.

What candidates ask about

Elanco is not AI's top pick in German petcare for any topic yet. AI does not recommend Elanco at all for pay, innovation, hiring process, career growth, culture, work-life balance, interviews and job security.

TopicDoes AI recommend Elanco?Who AI recommends most
PayNot mentionedMarsNestlé
InnovationNot mentionedFressnapf
LeadershipYesMarsNestléFressnapf
PurposeYesFressnapf
Hiring processNot mentionedFressnapfRoyal Canin
Career growthNot mentionedMarsRoyal CaninZoetis
CultureNot mentionedMarsNestlé
Work-life balanceNot mentionedNestlé
InclusionYesMars
InterviewsNot mentionedMars
OnboardingYesRoyal Canin
Job securityNot mentionedMarsNestléFressnapf+1 more
Who AI recommends most: the employers in German petcare named by the most AIs for that topic.See exactly what AI says about Elanco on each topic

Take control of how AI presents Elanco

Visibility is only the start. PerceptionX shows how AI describes Elanco next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.

Top five in German petcare

  1. 1Mars69.2
  2. 2Nestlé64.1
  3. 3Fressnapf51.3
  4. 4Royal Canin35.9
  5. 5Zoetis28.2
See all 25

Employers near Elanco in German petcare

  1. 6Hill's Pet Nutrition20.5
  2. 7AniCura12.8
  3. 7Saturn Petcare12.8
  4. 9Bayer10.3
  5. 11Colgate-Palmolive7.7

Questions about Elanco

What is Elanco's reputation as an employer, according to AI?

It is joint 9th of 25 petcare employers in Germany. AI recommends it most for purpose, onboarding and inclusion, among others.

What does Elanco's Visibility score mean?

It is how often AI recommends Elanco when job seekers ask about petcare employers in Germany, out of 100. A higher score means candidates are more likely to hear about Elanco when they ask AI where to work.

How does Elanco compare to its competitors?

Mars and Nestlé are recommended more often overall.

Why are Sentiment and Relevance locked?

They are part of the full picture. This page shows how often AI recommends Elanco. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Elanco wants to hire.

How can Elanco improve its score?

AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.

How often is Elanco's data updated?

Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.

Does Elanco need to be a PerceptionX customer to appear here?

No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.

What does the full picture include?

Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.