Carlsberg

FMCG

Carlsberg's rank in France

🇫🇷 France
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Carlsberg ranks joint 20th of 47 in French FMCG, with a Visibility score of 5.1 out of 100. It was not in this ranking in March 2026, when the list had 13 employers. AI recommends it most for job security and work-life balance. Danone leads the ranking, 89.8 points ahead of Carlsberg. Outside France, AI ranks it first in Denmark.

Data updated:

Visibility5.1Joint 20th of 47 in French FMCG, 2.6 points behind Reckitt
Sentiment Does AI speak well of Carlsberg?Relevance Does it reach the people Carlsberg hires?

Rank by country

Visibility in FMCG in each country. Open a country for AI's other picks and the topics behind the score.

  1. Denmark94.9Joint 1st of 34
    Closest rivalsArla FoodsUnileverNestlé
    Top pick forPayInnovationLeadership
  2. Norway20.5Joint 8th of 26
    AI's top picks thereOrklaNestléUnilever
    Strongest onPayInnovationLeadership
    Not mentioned forPurposeInclusionOnboarding
  3. Sweden15.4Joint 14th of 48
    AI's top picks thereOrklaProcter & GambleUnilever
    Strongest onInterviewsInnovationHiring process
    Not mentioned forPayLeadershipPurpose
  4. France5.1Joint 20th of 47
    AI's top picks thereDanoneL'OréalNestlé
    Strongest onWork-life balanceJob security
    Not mentioned forPayInnovationLeadership

Visibility score out of 100, in the same industry wherever Carlsberg is ranked in it.

Rank by job function

Overall in French FMCG: joint 20th

Carlsberg is outside the top 10 for every job function in French FMCG. Open a job to see who else AI recommends.

  1. Marketing & Brand8%Outside top 10
    AI's top picksL'OréalUnileverDanone
  2. Supply Chain8%Outside top 10
    AI's top picksDanoneNestléL'Oréal
  3. Sales5%Outside top 10
    AI's top picksL'OréalNestléUnilever
  4. Manufacturing3%Outside top 10
    AI's top picksNestléDanoneUnilever
  5. Research & Development0%Not named
    AI's top picksDanoneL'OréalNestlé

Score: the share of AI answers that name Carlsberg when candidates in that job ask about employers.

What candidates ask about

Carlsberg is not AI's top pick in French FMCG for any topic yet. AI does not recommend Carlsberg at all for pay, innovation, leadership, purpose, hiring process, career growth, culture, inclusion, interviews and onboarding.

TopicDoes AI recommend Carlsberg?Who AI recommends most
PayNot mentionedDanoneL'Oréal
InnovationNot mentionedDanoneL'OréalNestlé
LeadershipNot mentionedDanonePernod Ricard
PurposeNot mentionedDanoneL'Oréal
Hiring processNot mentionedDanoneL'OréalNestlé
Career growthNot mentionedDanoneL'OréalNestlé+1 more
CultureNot mentionedDanoneL'OréalNestlé
Work-life balanceYesDanoneNestlé
InclusionNot mentionedDanoneL'OréalNestlé
InterviewsNot mentionedDanoneL'OréalNestlé
OnboardingNot mentionedDanoneL'OréalNestlé+4 more
Job securityYesDanoneNestléUnilever
Who AI recommends most: the employers in French FMCG named by the most AIs for that topic.See exactly what AI says about Carlsberg on each topic

Take control of how AI presents Carlsberg

Visibility is only the start. PerceptionX shows how AI describes Carlsberg next to its rivals, the themes and sources behind it, and exactly what to change to win the candidates you want.

Top five in French FMCG

  1. 1Danone94.9
  2. 2L'Oréal84.6
  3. 3Nestlé82.1
  4. 4Unilever61.5
  5. 5Pernod Ricard46.2
See all 47

Employers near Carlsberg in French FMCG

  1. 17General Mills7.7
  2. 17Lactalis7.7
  3. 20Chanel5.1
  4. 20Coca-Cola HBC5.1
  5. 20Sephora5.1

Questions about Carlsberg

What is Carlsberg's reputation as an employer, according to AI?

It is joint 20th of 47 FMCG employers in France. AI recommends it most for job security and work-life balance.

What does Carlsberg's Visibility score mean?

It is how often AI recommends Carlsberg when job seekers ask about FMCG employers in France, out of 100. A higher score means candidates are more likely to hear about Carlsberg when they ask AI where to work.

How does Carlsberg compare to its competitors?

Danone and L'Oréal are recommended more often overall.

Why are Sentiment and Relevance locked?

They are part of the full picture. This page shows how often AI recommends Carlsberg. Sentiment shows how positively AI describes it, and Relevance shows whether AI recommends it to the people Carlsberg wants to hire.

How can Carlsberg improve its score?

AI learns about employers from what is written about them: careers pages, reviews, press and what employees share. PerceptionX shows which topics and sources are holding an employer back, and what to change first.

How often is Carlsberg's data updated?

Rankings refresh with each new round of AI answers. Each page shows the date its data was updated, and the arrows next to each score show how an employer has moved since the previous measurement.

Does Carlsberg need to be a PerceptionX customer to appear here?

No. Any employer AI recommends often enough appears automatically. Customers get the full picture behind their Visibility score and well beyond it: how positively AI describes them (Sentiment), the themes it links them with, the sources it relies on, custom reports by country and role, and clear steps to improve how candidates see them.

What does the full picture include?

Visibility is one of several metrics. Customers also see Sentiment (how positively AI describes them) and Relevance (whether AI recommends them to the people they hire), the themes AI links them with, the sources AI relies on, custom reports built around their own countries, roles and rivals, and specific recommendations for improving how candidates see them.