{
  "page": 1,
  "sort": "rank",
  "limit": 25,
  "month": "2026-08",
  "country": "United Kingdom",
  "industry": "FMCG",
  "rankings": [
    {
      "rank": 1,
      "slug": "unilever",
      "company": "Unilever",
      "website": "unilever.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/unilever",
      "rankChange": 3,
      "mentionCount": 32,
      "previousRank": 4,
      "visibilityScore": 82.1
    },
    {
      "rank": 2,
      "slug": "reckitt",
      "company": "Reckitt",
      "website": "reckitt.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/reckitt",
      "rankChange": 1,
      "mentionCount": 30,
      "previousRank": 3,
      "visibilityScore": 76.9
    },
    {
      "rank": 3,
      "slug": "nestle",
      "company": "Nestlé",
      "website": "nestle.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/nestle",
      "rankChange": -1,
      "mentionCount": 24,
      "previousRank": 2,
      "visibilityScore": 61.5
    },
    {
      "rank": 4,
      "slug": "diageo",
      "company": "Diageo",
      "website": "diageo.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/diageo",
      "rankChange": 2,
      "mentionCount": 23,
      "previousRank": 6,
      "visibilityScore": 59
    },
    {
      "rank": 5,
      "slug": "procter-and-gamble",
      "company": "Procter & Gamble",
      "website": "pg.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/procter-and-gamble",
      "rankChange": 4,
      "mentionCount": 21,
      "previousRank": 9,
      "visibilityScore": 53.8
    },
    {
      "rank": 6,
      "slug": "pepsico",
      "company": "PepsiCo",
      "website": "pepsico.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/pepsico",
      "rankChange": 2,
      "mentionCount": 16,
      "previousRank": 8,
      "visibilityScore": 41
    },
    {
      "rank": 7,
      "slug": "mars",
      "company": "Mars",
      "website": "mars.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/mars",
      "rankChange": -6,
      "mentionCount": 15,
      "previousRank": 1,
      "visibilityScore": 38.5
    },
    {
      "rank": 8,
      "slug": "coca-cola",
      "company": "Coca-Cola",
      "website": "coca-cola.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/coca-cola",
      "rankChange": 5,
      "mentionCount": 12,
      "previousRank": 13,
      "visibilityScore": 30.8
    },
    {
      "rank": 9,
      "slug": "mondelez-uk",
      "company": "Mondelez Uk",
      "website": null,
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/mondelez-uk",
      "rankChange": null,
      "mentionCount": 10,
      "previousRank": null,
      "visibilityScore": 25.6
    },
    {
      "rank": 10,
      "slug": "britvic",
      "company": "Britvic",
      "website": "britvic.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/britvic",
      "rankChange": null,
      "mentionCount": 9,
      "previousRank": null,
      "visibilityScore": 23.1
    },
    {
      "rank": 11,
      "slug": "associated-british-foods",
      "company": "Associated British Foods",
      "website": "associatedbritishfoods.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/associated-british-foods",
      "rankChange": -1,
      "mentionCount": 7,
      "previousRank": 10,
      "visibilityScore": 17.9
    },
    {
      "rank": 12,
      "slug": "heineken-uk",
      "company": "Heineken Uk",
      "website": null,
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/heineken-uk",
      "rankChange": null,
      "mentionCount": 6,
      "previousRank": null,
      "visibilityScore": 15.4
    },
    {
      "rank": 13,
      "slug": "mondelez",
      "company": "Mondelez",
      "website": "mondelez.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/mondelez",
      "rankChange": -6,
      "mentionCount": 6,
      "previousRank": 7,
      "visibilityScore": 15.4
    },
    {
      "rank": 14,
      "slug": "nestle-uk-and-ireland",
      "company": "Nestlé Uk & Ireland",
      "website": null,
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/nestle-uk-and-ireland",
      "rankChange": null,
      "mentionCount": 5,
      "previousRank": null,
      "visibilityScore": 12.8
    },
    {
      "rank": 15,
      "slug": "tesco",
      "company": "Tesco",
      "website": "tesco.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/tesco",
      "rankChange": 5,
      "mentionCount": 5,
      "previousRank": 20,
      "visibilityScore": 12.8
    },
    {
      "rank": 16,
      "slug": "loreal",
      "company": "L'Oréal",
      "website": "loreal.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/loreal",
      "rankChange": -1,
      "mentionCount": 4,
      "previousRank": 15,
      "visibilityScore": 10.3
    },
    {
      "rank": 17,
      "slug": "p-and-g",
      "company": "P & G",
      "website": "pandg.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/p-and-g",
      "rankChange": 1,
      "mentionCount": 4,
      "previousRank": 18,
      "visibilityScore": 10.3
    },
    {
      "rank": 18,
      "slug": "cadbury",
      "company": "Cadbury",
      "website": "cadbury.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/cadbury",
      "rankChange": null,
      "mentionCount": 3,
      "previousRank": null,
      "visibilityScore": 7.7
    },
    {
      "rank": 19,
      "slug": "coca-cola-hbc",
      "company": "Coca-Cola Hbc",
      "website": null,
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/coca-cola-hbc",
      "rankChange": null,
      "mentionCount": 3,
      "previousRank": null,
      "visibilityScore": 7.7
    },
    {
      "rank": 20,
      "slug": "premier-foods",
      "company": "Premier Foods",
      "website": "premierfoods.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/premier-foods",
      "rankChange": null,
      "mentionCount": 3,
      "previousRank": null,
      "visibilityScore": 7.7
    },
    {
      "rank": 21,
      "slug": "sainsburys",
      "company": "Sainsbury's",
      "website": "sainsburys.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/sainsburys",
      "rankChange": -2,
      "mentionCount": 3,
      "previousRank": 19,
      "visibilityScore": 7.7
    },
    {
      "rank": 22,
      "slug": "ab-inbev",
      "company": "Ab InBev",
      "website": "abinbev.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/ab-inbev",
      "rankChange": null,
      "mentionCount": 2,
      "previousRank": null,
      "visibilityScore": 5.1
    },
    {
      "rank": 23,
      "slug": "kraft-heinz",
      "company": "Kraft Heinz",
      "website": "kraftheinz.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/kraft-heinz",
      "rankChange": null,
      "mentionCount": 2,
      "previousRank": null,
      "visibilityScore": 5.1
    },
    {
      "rank": 24,
      "slug": "marks-and-spencer",
      "company": "Marks & Spencer",
      "website": "marksandspencer.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/marks-and-spencer",
      "rankChange": -8,
      "mentionCount": 2,
      "previousRank": 16,
      "visibilityScore": 5.1
    },
    {
      "rank": 25,
      "slug": "m-and-s",
      "company": "M & S",
      "website": "mands.com",
      "industry": "FMCG",
      "profileUrl": "https://employers.perceptionx.ai/company/m-and-s",
      "rankChange": null,
      "mentionCount": 2,
      "previousRank": null,
      "visibilityScore": 5.1
    }
  ],
  "lastUpdated": "2026-08-25",
  "previousMonth": "2026-03",
  "totalCompanies": 76,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}