{
  "page": 1,
  "sort": "rank",
  "limit": 25,
  "month": "2026-07",
  "country": "United Kingdom",
  "industry": "Apparel",
  "rankings": [
    {
      "rank": 1,
      "slug": "marks-and-spencer",
      "company": "Marks & Spencer",
      "website": "marksandspencer.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/marks-and-spencer",
      "rankChange": 1,
      "mentionCount": 25,
      "previousRank": 2,
      "visibilityScore": 52.1
    },
    {
      "rank": 2,
      "slug": "asos",
      "company": "ASOS",
      "website": "asos.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/asos",
      "rankChange": 1,
      "mentionCount": 24,
      "previousRank": 3,
      "visibilityScore": 50
    },
    {
      "rank": 3,
      "slug": "burberry",
      "company": "Burberry",
      "website": "burberry.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/burberry",
      "rankChange": -2,
      "mentionCount": 23,
      "previousRank": 1,
      "visibilityScore": 47.9
    },
    {
      "rank": 4,
      "slug": "primark",
      "company": "Primark",
      "website": "primark.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/primark",
      "rankChange": 1,
      "mentionCount": 10,
      "previousRank": 5,
      "visibilityScore": 20.8
    },
    {
      "rank": 5,
      "slug": "nike",
      "company": "Nike",
      "website": "nike.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/nike",
      "rankChange": 5,
      "mentionCount": 8,
      "previousRank": 10,
      "visibilityScore": 16.7
    },
    {
      "rank": 6,
      "slug": "adidas",
      "company": "Adidas",
      "website": "adidas.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/adidas",
      "rankChange": -2,
      "mentionCount": 7,
      "previousRank": 4,
      "visibilityScore": 14.6
    },
    {
      "rank": 7,
      "slug": "dr-martens",
      "company": "Dr. Martens",
      "website": "drmartens.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/dr-martens",
      "rankChange": 4,
      "mentionCount": 6,
      "previousRank": 11,
      "visibilityScore": 12.5
    },
    {
      "rank": 8,
      "slug": "alexander-mcqueen",
      "company": "Alexander Mcqueen",
      "website": "alexandermcqueen.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/alexander-mcqueen",
      "rankChange": 0,
      "mentionCount": 4,
      "previousRank": 8,
      "visibilityScore": 8.3
    },
    {
      "rank": 9,
      "slug": "chanel",
      "company": "Chanel",
      "website": "chanel.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/chanel",
      "rankChange": null,
      "mentionCount": 4,
      "previousRank": null,
      "visibilityScore": 8.3
    },
    {
      "rank": 10,
      "slug": "clarks",
      "company": "Clarks",
      "website": "clarks.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/clarks",
      "rankChange": 10,
      "mentionCount": 4,
      "previousRank": 20,
      "visibilityScore": 8.3
    },
    {
      "rank": 11,
      "slug": "john-lewis-partnership",
      "company": "John Lewis Partnership",
      "website": "johnlewispartnership.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/john-lewis-partnership",
      "rankChange": -2,
      "mentionCount": 4,
      "previousRank": 9,
      "visibilityScore": 8.3
    },
    {
      "rank": 12,
      "slug": "lvmh",
      "company": "LVMH",
      "website": "lvmh.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/lvmh",
      "rankChange": 15,
      "mentionCount": 3,
      "previousRank": 27,
      "visibilityScore": 6.3
    },
    {
      "rank": 13,
      "slug": "coats",
      "company": "Coats",
      "website": "coats.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/coats",
      "rankChange": -7,
      "mentionCount": 2,
      "previousRank": 6,
      "visibilityScore": 4.2
    },
    {
      "rank": 14,
      "slug": "jd-sports-fashion",
      "company": "Jd Sports Fashion",
      "website": "jdsportsfashion.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/jd-sports-fashion",
      "rankChange": -2,
      "mentionCount": 2,
      "previousRank": 12,
      "visibilityScore": 4.2
    },
    {
      "rank": 15,
      "slug": "john-lewis",
      "company": "John Lewis",
      "website": "johnlewis.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/john-lewis",
      "rankChange": 10,
      "mentionCount": 2,
      "previousRank": 25,
      "visibilityScore": 4.2
    },
    {
      "rank": 16,
      "slug": "kering",
      "company": "Kering",
      "website": "kering.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/kering",
      "rankChange": null,
      "mentionCount": 2,
      "previousRank": null,
      "visibilityScore": 4.2
    },
    {
      "rank": 17,
      "slug": "lululemon",
      "company": "Lululemon",
      "website": "lululemon.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/lululemon",
      "rankChange": 9,
      "mentionCount": 2,
      "previousRank": 26,
      "visibilityScore": 4.2
    },
    {
      "rank": 18,
      "slug": "marks-and-spencer",
      "company": "Marks and Spencer",
      "website": "marksandspencer.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/marks-and-spencer",
      "rankChange": 10,
      "mentionCount": 2,
      "previousRank": 28,
      "visibilityScore": 4.2
    },
    {
      "rank": 19,
      "slug": "patagonia",
      "company": "Patagonia",
      "website": "patagonia.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/patagonia",
      "rankChange": -12,
      "mentionCount": 2,
      "previousRank": 7,
      "visibilityScore": 4.2
    },
    {
      "rank": 20,
      "slug": "ralph-lauren",
      "company": "Ralph Lauren",
      "website": "ralphlauren.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/ralph-lauren",
      "rankChange": 14,
      "mentionCount": 2,
      "previousRank": 34,
      "visibilityScore": 4.2
    },
    {
      "rank": 21,
      "slug": "river-island",
      "company": "River Island",
      "website": "riverisland.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/river-island",
      "rankChange": -7,
      "mentionCount": 2,
      "previousRank": 14,
      "visibilityScore": 4.2
    },
    {
      "rank": 22,
      "slug": "ted-baker",
      "company": "Ted Baker",
      "website": "tedbaker.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/ted-baker",
      "rankChange": 13,
      "mentionCount": 2,
      "previousRank": 35,
      "visibilityScore": 4.2
    },
    {
      "rank": 23,
      "slug": "toast",
      "company": "Toast",
      "website": "toast.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/toast",
      "rankChange": 16,
      "mentionCount": 2,
      "previousRank": 39,
      "visibilityScore": 4.2
    },
    {
      "rank": 24,
      "slug": "airbus",
      "company": "Airbus",
      "website": "airbus.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/airbus",
      "rankChange": null,
      "mentionCount": 1,
      "previousRank": null,
      "visibilityScore": 2.1
    },
    {
      "rank": 25,
      "slug": "associated-british-foods",
      "company": "Associated British Foods",
      "website": "associatedbritishfoods.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/associated-british-foods",
      "rankChange": null,
      "mentionCount": 1,
      "previousRank": null,
      "visibilityScore": 2.1
    }
  ],
  "lastUpdated": "2026-07-11",
  "previousMonth": "2026-04",
  "totalCompanies": 45,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}