{
  "page": 1,
  "sort": "rank",
  "limit": 25,
  "month": "2026-07",
  "country": "Germany",
  "industry": "Apparel",
  "rankings": [
    {
      "rank": 1,
      "slug": "adidas",
      "company": "Adidas",
      "website": "adidas.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/adidas",
      "rankChange": 0,
      "mentionCount": 40,
      "previousRank": 1,
      "visibilityScore": 83.3
    },
    {
      "rank": 2,
      "slug": "puma",
      "company": "Puma",
      "website": "puma.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/puma",
      "rankChange": 0,
      "mentionCount": 39,
      "previousRank": 2,
      "visibilityScore": 81.3
    },
    {
      "rank": 3,
      "slug": "hugo-boss",
      "company": "Hugo Boss",
      "website": "hugoboss.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/hugo-boss",
      "rankChange": 0,
      "mentionCount": 34,
      "previousRank": 3,
      "visibilityScore": 70.8
    },
    {
      "rank": 4,
      "slug": "zalando",
      "company": "Zalando",
      "website": "zalando.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/zalando",
      "rankChange": 0,
      "mentionCount": 26,
      "previousRank": 4,
      "visibilityScore": 54.2
    },
    {
      "rank": 5,
      "slug": "about-you",
      "company": "About You",
      "website": "aboutyou.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/about-you",
      "rankChange": 3,
      "mentionCount": 9,
      "previousRank": 8,
      "visibilityScore": 18.8
    },
    {
      "rank": 6,
      "slug": "engelbert-strauss",
      "company": "Engelbert Strauss",
      "website": "engelbertstrauss.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/engelbert-strauss",
      "rankChange": 4,
      "mentionCount": 6,
      "previousRank": 10,
      "visibilityScore": 12.5
    },
    {
      "rank": 7,
      "slug": "jack-wolfskin",
      "company": "Jack Wolfskin",
      "website": "jackwolfskin.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/jack-wolfskin",
      "rankChange": -1,
      "mentionCount": 6,
      "previousRank": 6,
      "visibilityScore": 12.5
    },
    {
      "rank": 8,
      "slug": "otto",
      "company": "Otto",
      "website": "otto.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/otto",
      "rankChange": 17,
      "mentionCount": 5,
      "previousRank": 25,
      "visibilityScore": 10.4
    },
    {
      "rank": 9,
      "slug": "deichmann",
      "company": "Deichmann",
      "website": "deichmann.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/deichmann",
      "rankChange": 0,
      "mentionCount": 4,
      "previousRank": 9,
      "visibilityScore": 8.3
    },
    {
      "rank": 10,
      "slug": "esprit",
      "company": "Esprit",
      "website": "esprit.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/esprit",
      "rankChange": 8,
      "mentionCount": 3,
      "previousRank": 18,
      "visibilityScore": 6.3
    },
    {
      "rank": 11,
      "slug": "inditex",
      "company": "Inditex",
      "website": "inditex.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/inditex",
      "rankChange": -6,
      "mentionCount": 3,
      "previousRank": 5,
      "visibilityScore": 6.3
    },
    {
      "rank": 12,
      "slug": "breuninger",
      "company": "Breuninger",
      "website": null,
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/breuninger",
      "rankChange": null,
      "mentionCount": 1,
      "previousRank": null,
      "visibilityScore": 2.1
    },
    {
      "rank": 13,
      "slug": "gucci",
      "company": "Gucci",
      "website": "gucci.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/gucci",
      "rankChange": null,
      "mentionCount": 1,
      "previousRank": null,
      "visibilityScore": 2.1
    },
    {
      "rank": 14,
      "slug": "jil-sander",
      "company": "Jil Sander",
      "website": "jilsander.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/jil-sander",
      "rankChange": -2,
      "mentionCount": 1,
      "previousRank": 12,
      "visibilityScore": 2.1
    },
    {
      "rank": 15,
      "slug": "max-mara",
      "company": "Max Mara",
      "website": "maxmara.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/max-mara",
      "rankChange": null,
      "mentionCount": 1,
      "previousRank": null,
      "visibilityScore": 2.1
    },
    {
      "rank": 16,
      "slug": "nivea",
      "company": "Nivea",
      "website": "nivea.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/nivea",
      "rankChange": null,
      "mentionCount": 1,
      "previousRank": null,
      "visibilityScore": 2.1
    },
    {
      "rank": 17,
      "slug": "peek-and-cloppenburg",
      "company": "Peek & Cloppenburg",
      "website": "peekandcloppenburg.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/peek-and-cloppenburg",
      "rankChange": null,
      "mentionCount": 1,
      "previousRank": null,
      "visibilityScore": 2.1
    },
    {
      "rank": 18,
      "slug": "zara",
      "company": "Zara",
      "website": "zara.com",
      "industry": "Apparel",
      "profileUrl": "https://employers.perceptionx.ai/company/zara",
      "rankChange": -11,
      "mentionCount": 1,
      "previousRank": 7,
      "visibilityScore": 2.1
    }
  ],
  "lastUpdated": "2026-07-11",
  "previousMonth": "2026-04",
  "totalCompanies": 18,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}