{
  "slug": "smithnephew",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Innovation": {
      "rank": 10,
      "score": 33.3
    },
    "Leadership": {
      "rank": 11,
      "score": 33.3
    }
  },
  "company": "Smith+nephew",
  "country": "United Kingdom",
  "history": [
    {
      "rank": 44,
      "month": "2026-02",
      "visibilityScore": 2.4
    },
    {
      "rank": 34,
      "month": "2026-04",
      "visibilityScore": 2.1
    }
  ],
  "summary": "Smith+nephew is tracked across AI employer visibility rankings in the Healthcare sector. When candidates research the company through AI, it appears in a moderate share of employer-related queries — ranking #25 out of 85 Healthcare companies in the PerceptionX index.\n\nAI models most frequently position Smith+nephew alongside Bupa, AstraZeneca, and GSK when discussing Healthcare employers.\n\nThe company shows strongest employer visibility in Innovation and Leadership. Visibility gaps exist in Application & Communication, Candidate Feedback and Career Opportunities, where competitors tend to dominate the AI narrative.\n\nSmith+nephew's Visibility Score has risen from 2.4 to 5.1 across its last 3 measurements (since February 2026), climbing 19 places in the Healthcare rankings. Over that period it has moved ahead of Smith & Nephew and Axa Health. It now trails Stryker Uk by 2.6 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "smithnephew.com",
  "industry": "Healthcare",
  "profileUrl": "https://employers.perceptionx.ai/company/smithnephew",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 7.7,
    "googleAi": 7.7,
    "perplexity": 0
  },
  "overallRank": 569,
  "industryRank": 25,
  "mentionCount": 2,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "bupa",
      "company": "Bupa",
      "visibilityScore": 56.4
    },
    {
      "rank": 2,
      "slug": "astrazeneca",
      "company": "AstraZeneca",
      "visibilityScore": 53.8
    },
    {
      "rank": 3,
      "slug": "gsk",
      "company": "GSK",
      "visibilityScore": 43.6
    },
    {
      "rank": 4,
      "slug": "nuffield-health",
      "company": "Nuffield Health",
      "visibilityScore": 35.9
    },
    {
      "rank": 5,
      "slug": "glaxosmithkline",
      "company": "Glaxosmithkline",
      "visibilityScore": 25.6
    }
  ],
  "otherIndustries": [],
  "visibilityScore": 5.1,
  "totalCompaniesInCountry": 1415,
  "totalCompaniesInIndustry": 85,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}