{
  "slug": "prudential",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 8,
      "score": 66.7
    },
    "Leadership": {
      "rank": 21,
      "score": 33.3
    },
    "Compensation": {
      "rank": 20,
      "score": 33.3
    },
    "Job Security": {
      "rank": 7,
      "score": 66.7
    },
    "Wellbeing & Balance": {
      "rank": 5,
      "score": 66.7
    },
    "Career Opportunities": {
      "rank": 24,
      "score": 33.3
    },
    "Mission, Purpose & Impact": {
      "rank": 14,
      "score": 33.3
    },
    "Application & Communication": {
      "rank": 12,
      "score": 33.3
    }
  },
  "company": "Prudential",
  "country": "United States",
  "history": [
    {
      "rank": 30,
      "month": "2026-01",
      "visibilityScore": 12.5
    },
    {
      "rank": 64,
      "month": "2026-02",
      "visibilityScore": 4.2
    },
    {
      "rank": 61,
      "month": "2026-03",
      "visibilityScore": 4.2
    },
    {
      "rank": 14,
      "month": "2026-04",
      "visibilityScore": 10.4
    }
  ],
  "summary": "Prudential is tracked across AI employer visibility rankings in the Insurance sector. When candidates research the company through AI, it surfaces consistently in employer-related queries — ranking #12 out of 88 Insurance companies in the PerceptionX index.\n\nAI models most frequently position Prudential alongside Progressive, State Farm, and Allstate when discussing Insurance employers.\n\nThe company shows strongest employer visibility in Application & Communication, Career Opportunities and Compensation. Visibility gaps exist in Candidate Feedback, Company Culture and Innovation, where competitors tend to dominate the AI narrative.\n\nPrudential's Visibility Score has risen from 12.5 to 28.2 across its last 5 measurements (since January 2026), climbing 18 places in the Insurance rankings. Over that period it has moved ahead of Allianz and Aflac. Geico has moved ahead of it. It now trails Northwestern Mutual by 2.6 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "prudential.com",
  "industry": "Insurance",
  "profileUrl": "https://employers.perceptionx.ai/company/prudential",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 61.5,
    "googleAi": 23.1,
    "perplexity": 0
  },
  "overallRank": 218,
  "industryRank": 12,
  "mentionCount": 11,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "progressive",
      "company": "Progressive",
      "visibilityScore": 69.2
    },
    {
      "rank": 2,
      "slug": "state-farm",
      "company": "State Farm",
      "visibilityScore": 66.7
    },
    {
      "rank": 3,
      "slug": "allstate",
      "company": "Allstate",
      "visibilityScore": 59
    },
    {
      "rank": 4,
      "slug": "liberty-mutual",
      "company": "Liberty Mutual",
      "visibilityScore": 51.3
    },
    {
      "rank": 5,
      "slug": "chubb",
      "company": "Chubb",
      "visibilityScore": 46.2
    }
  ],
  "otherIndustries": [
    {
      "industry": "Financial Services",
      "industryRank": 22,
      "visibilityScore": 10.5
    },
    {
      "industry": "Finance",
      "industryRank": 34,
      "visibilityScore": 7.7
    }
  ],
  "visibilityScore": 28.2,
  "totalCompaniesInCountry": 1451,
  "totalCompaniesInIndustry": 88,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}