{
  "slug": "procter-and-gamble-beauty",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Candidate Feedback": {
      "rank": 15,
      "score": 33.3
    }
  },
  "company": "Procter & Gamble Beauty",
  "country": "United States",
  "history": [
    {
      "rank": 34,
      "month": "2026-02",
      "visibilityScore": 2.2
    }
  ],
  "summary": "Procter & Gamble Beauty is tracked across AI employer visibility rankings in the Beauty sector. When candidates research the company through AI, it is rarely surfaced in employer-related queries — candidates researching this industry are far more likely to encounter competitors first — ranking #60 out of 66 Beauty companies in the PerceptionX index.\n\nAI models most frequently position Procter & Gamble Beauty alongside L'Oréal, Sephora, and Estée Lauder when discussing Beauty employers.\n\nThe company shows strongest employer visibility in Candidate Feedback. Visibility gaps exist in Application & Communication, Career Opportunities and Company Culture, where competitors tend to dominate the AI narrative.\n\nProcter & Gamble Beauty's Visibility Score has risen from 2.2 to 2.6 across its last 2 measurements (since February 2026), slipping 26 places in the Beauty rankings. It now trails The Body Shop by 2.5 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "procterandgamblebeauty.com",
  "industry": "Beauty",
  "profileUrl": "https://employers.perceptionx.ai/company/procter-and-gamble-beauty",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 7.7,
    "googleAi": 0,
    "perplexity": 0
  },
  "overallRank": 1192,
  "industryRank": 60,
  "mentionCount": 1,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "loreal",
      "company": "L'Oréal",
      "visibilityScore": 84.6
    },
    {
      "rank": 2,
      "slug": "sephora",
      "company": "Sephora",
      "visibilityScore": 74.4
    },
    {
      "rank": 3,
      "slug": "estee-lauder",
      "company": "Estée Lauder",
      "visibilityScore": 64.1
    },
    {
      "rank": 4,
      "slug": "ulta-beauty",
      "company": "Ulta Beauty",
      "visibilityScore": 61.5
    },
    {
      "rank": 5,
      "slug": "procter-and-gamble",
      "company": "Procter & Gamble",
      "visibilityScore": 43.6
    }
  ],
  "otherIndustries": [],
  "visibilityScore": 2.6,
  "totalCompaniesInCountry": 1451,
  "totalCompaniesInIndustry": 66,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}