{
  "slug": "openreach",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 5,
      "score": 66.7
    },
    "Innovation": {
      "rank": 5,
      "score": 66.7
    },
    "Leadership": {
      "rank": 5,
      "score": 66.7
    },
    "Compensation": {
      "rank": 4,
      "score": 66.7
    },
    "Job Security": {
      "rank": 3,
      "score": 100
    },
    "Candidate Feedback": {
      "rank": 8,
      "score": 33.3
    },
    "Career Opportunities": {
      "rank": 5,
      "score": 50
    },
    "Interview Experience": {
      "rank": 6,
      "score": 33.3
    },
    "Mission, Purpose & Impact": {
      "rank": 5,
      "score": 33.3
    }
  },
  "company": "Openreach",
  "country": "United Kingdom",
  "history": [
    {
      "rank": 6,
      "month": "2026-02",
      "visibilityScore": 31.1
    },
    {
      "rank": 10,
      "month": "2026-03",
      "visibilityScore": 66.7
    },
    {
      "rank": 7,
      "month": "2026-04",
      "visibilityScore": 19.4
    }
  ],
  "summary": "Openreach is tracked across AI employer visibility rankings in the Telecommunications sector. When candidates research the company through AI, it surfaces consistently in employer-related queries — ranking #6 out of 32 Telecommunications companies in the PerceptionX index.\n\nAI models most frequently position Openreach alongside BT, Vodafone, and Virgin when discussing Telecommunications employers.\n\nThe company shows strongest employer visibility in Candidate Feedback, Career Opportunities and Compensation. Visibility gaps exist in Application & Communication, Company Culture and Onboarding, where competitors tend to dominate the AI narrative.\n\nOpenreach's Visibility Score has risen from 31.1 to 39.5 across its last 4 measurements (since February 2026). It now trails Sky by 10.5 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "openreach.com",
  "industry": "Telecommunications",
  "profileUrl": "https://employers.perceptionx.ai/company/openreach",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 41.7,
    "googleAi": 46.2,
    "perplexity": 30.8
  },
  "overallRank": 107,
  "industryRank": 6,
  "mentionCount": 15,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "bt",
      "company": "BT",
      "visibilityScore": 100
    },
    {
      "rank": 2,
      "slug": "vodafone",
      "company": "Vodafone",
      "visibilityScore": 92.1
    },
    {
      "rank": 3,
      "slug": "virgin",
      "company": "Virgin",
      "visibilityScore": 86.8
    },
    {
      "rank": 4,
      "slug": "ee",
      "company": "Ee",
      "visibilityScore": 68.4
    },
    {
      "rank": 5,
      "slug": "sky",
      "company": "Sky",
      "visibilityScore": 50
    }
  ],
  "otherIndustries": [
    {
      "industry": "Electronics",
      "industryRank": 43,
      "visibilityScore": 5.1
    },
    {
      "industry": "Technology",
      "industryRank": 66,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 39.5,
  "totalCompaniesInCountry": 1415,
  "totalCompaniesInIndustry": 32,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}