{
  "slug": "nio",
  "month": "2026-04",
  "status": "current",
  "themes": {
    "Innovation": {
      "rank": 2,
      "score": 100
    },
    "Leadership": {
      "rank": 3,
      "score": 100
    },
    "Social Impact": {
      "rank": 7,
      "score": 100
    },
    "Company Culture": {
      "rank": 2,
      "score": 100
    },
    "Mission & Purpose": {
      "rank": 6,
      "score": 100
    },
    "Candidate Feedback": {
      "rank": 2,
      "score": 100
    },
    "Application Process": {
      "rank": 2,
      "score": 100
    },
    "Career Opportunities": {
      "rank": 2,
      "score": 100
    },
    "Interview Experience": {
      "rank": 5,
      "score": 100
    },
    "Onboarding Experience": {
      "rank": 1,
      "score": 100
    },
    "Candidate Communication": {
      "rank": 1,
      "score": 100
    }
  },
  "company": "Nio",
  "country": "China",
  "history": [
    {
      "rank": 3,
      "month": "2026-02",
      "visibilityScore": 53.8
    },
    {
      "rank": 2,
      "month": "2026-03",
      "visibilityScore": 88.9
    },
    {
      "rank": 1,
      "month": "2026-04",
      "visibilityScore": 74.1
    }
  ],
  "summary": "Nio is tracked across AI employer visibility rankings in the Automotive sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #1 out of 51 Automotive companies in the PerceptionX index.\n\nAI models most frequently position Nio alongside BYD, Geely, and Saic Motor when discussing Automotive employers.\n\nThe company shows strongest employer visibility in Application Process, Candidate Communication and Candidate Feedback. Visibility gaps exist in Inclusion, Rewards & Recognition and Security & Perks, where competitors tend to dominate the AI narrative.\n\nNio's Visibility Score has risen from 53.8 to 74.1 across its last 3 measurements (since February 2026), climbing 2 places in the Automotive rankings. Over that period it has moved ahead of BYD and Geely. It currently tops this ranking.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "nio.com",
  "industry": "Automotive",
  "profileUrl": "https://employers.perceptionx.ai/company/nio",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 72.7,
    "googleAi": 75,
    "perplexity": 0
  },
  "overallRank": 26,
  "industryRank": 1,
  "mentionCount": 20,
  "topCompetitors": [
    {
      "rank": 2,
      "slug": "byd",
      "company": "BYD",
      "visibilityScore": 55.6
    },
    {
      "rank": 3,
      "slug": "geely",
      "company": "Geely",
      "visibilityScore": 51.9
    },
    {
      "rank": 4,
      "slug": "saic-motor",
      "company": "Saic Motor",
      "visibilityScore": 51.9
    },
    {
      "rank": 5,
      "slug": "bmw",
      "company": "BMW",
      "visibilityScore": 37
    },
    {
      "rank": 6,
      "slug": "yanfeng-automotive-interiors",
      "company": "Yanfeng Automotive Interiors",
      "visibilityScore": 37
    }
  ],
  "otherIndustries": [
    {
      "industry": "Technology",
      "industryRank": 16,
      "visibilityScore": 12.8
    },
    {
      "industry": "Financial Services",
      "industryRank": 76,
      "visibilityScore": 2.6
    },
    {
      "industry": "Manufacturing & Industrial",
      "industryRank": 99,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 74.1,
  "totalCompaniesInCountry": 1401,
  "totalCompaniesInIndustry": 51,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}