{
  "slug": "mengniu",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Innovation": {
      "rank": 14,
      "score": 33.3
    },
    "Leadership": {
      "rank": 12,
      "score": 33.3
    },
    "Onboarding": {
      "rank": 7,
      "score": 33.3
    },
    "Job Security": {
      "rank": 16,
      "score": 33.3
    },
    "Career Opportunities": {
      "rank": 12,
      "score": 33.3
    },
    "Mission, Purpose & Impact": {
      "rank": 13,
      "score": 33.3
    }
  },
  "company": "Mengniu",
  "country": "China",
  "history": [
    {
      "rank": 5,
      "month": "2026-02",
      "visibilityScore": 36.6
    },
    {
      "rank": 11,
      "month": "2026-03",
      "visibilityScore": 33.3
    }
  ],
  "summary": "Mengniu is tracked across AI employer visibility rankings in the FMCG sector. When candidates research the company through AI, it surfaces consistently in employer-related queries — ranking #10 out of 67 FMCG companies in the PerceptionX index.\n\nAI models most frequently position Mengniu alongside Unilever, Nestlé, and Procter & Gamble when discussing FMCG employers.\n\nThe company shows strongest employer visibility in Career Opportunities, Innovation and Job Security. Visibility gaps exist in Application & Communication, Candidate Feedback and Company Culture, where competitors tend to dominate the AI narrative.\n\nMengniu's Visibility Score has fallen from 36.6 to 15.4 across its last 3 measurements (since February 2026), slipping 5 places in the FMCG rankings. Coca-Cola and PepsiCo have moved ahead of it. It now trails Yili by 12.8 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "mengniu.com",
  "industry": "FMCG",
  "profileUrl": "https://employers.perceptionx.ai/company/mengniu",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 23.1,
    "googleAi": 0,
    "perplexity": 23.1
  },
  "overallRank": 233,
  "industryRank": 10,
  "mentionCount": 6,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "unilever",
      "company": "Unilever",
      "visibilityScore": 92.3
    },
    {
      "rank": 2,
      "slug": "nestle",
      "company": "Nestlé",
      "visibilityScore": 89.7
    },
    {
      "rank": 3,
      "slug": "procter-and-gamble",
      "company": "Procter & Gamble",
      "visibilityScore": 76.9
    },
    {
      "rank": 4,
      "slug": "coca-cola",
      "company": "Coca-Cola",
      "visibilityScore": 71.8
    },
    {
      "rank": 5,
      "slug": "pepsico",
      "company": "PepsiCo",
      "visibilityScore": 64.1
    }
  ],
  "otherIndustries": [],
  "visibilityScore": 15.4,
  "totalCompaniesInCountry": 1401,
  "totalCompaniesInIndustry": 67,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}