{
  "slug": "king",
  "month": "2026-07",
  "themes": {
    "Inclusion": {
      "rank": 2,
      "score": 66.7
    },
    "Leadership": {
      "rank": 1,
      "score": 33.3
    },
    "Social Impact": {
      "rank": 1,
      "score": 66.7
    },
    "Company Culture": {
      "rank": 1,
      "score": 33.3
    },
    "Security & Perks": {
      "rank": 3,
      "score": 33.3
    },
    "Candidate Feedback": {
      "rank": 1,
      "score": 33.3
    },
    "Application Process": {
      "rank": 1,
      "score": 33.3
    },
    "Wellbeing & Balance": {
      "rank": 2,
      "score": 33.3
    },
    "Career Opportunities": {
      "rank": 5,
      "score": 33.3
    },
    "Interview Experience": {
      "rank": 2,
      "score": 33.3
    },
    "Onboarding Experience": {
      "rank": 3,
      "score": 33.3
    },
    "Rewards & Recognition": {
      "rank": 2,
      "score": 33.3
    },
    "Candidate Communication": {
      "rank": 3,
      "score": 33.3
    }
  },
  "company": "King",
  "country": "United Kingdom",
  "history": [
    {
      "rank": 3,
      "month": "2026-02",
      "visibilityScore": 20
    },
    {
      "rank": 1,
      "month": "2026-03",
      "visibilityScore": 23.3
    },
    {
      "rank": 1,
      "month": "2026-04",
      "visibilityScore": 31.3
    }
  ],
  "summary": "King is tracked across AI employer visibility rankings in the Gaming sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #1 out of 17 Gaming companies in the PerceptionX index.\n\nAI models most frequently position King alongside Sega, EA, and Microsoft when discussing Gaming employers.\n\nThe company shows strongest employer visibility in Application Process, Candidate Communication and Candidate Feedback. Visibility gaps exist in Innovation and Mission & Purpose, where competitors tend to dominate the AI narrative.\n\nThis analysis is based on AI-generated responses from ChatGPT, Claude, Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "king.com",
  "industry": "Gaming",
  "profileUrl": "https://employers.perceptionx.ai/company/king",
  "lastUpdated": "2026-07-28",
  "modelScores": {
    "chatgpt": 81.3,
    "googleAi": 12.5,
    "perplexity": 6.3
  },
  "overallRank": 106,
  "industryRank": 1,
  "mentionCount": 16,
  "otherIndustries": [
    {
      "industry": "Media & Entertainment",
      "industryRank": 7,
      "visibilityScore": 18.8
    },
    {
      "industry": "Technology",
      "industryRank": 42,
      "visibilityScore": 3.1
    }
  ],
  "visibilityScore": 33.3,
  "totalCompaniesInCountry": 780,
  "totalCompaniesInIndustry": 21,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}