{
  "slug": "hubspot",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Compensation": {
      "rank": 15,
      "score": 33.3
    },
    "Company Culture": {
      "rank": 3,
      "score": 100
    },
    "Candidate Feedback": {
      "rank": 11,
      "score": 33.3
    },
    "Wellbeing & Balance": {
      "rank": 6,
      "score": 66.7
    },
    "Interview Experience": {
      "rank": 13,
      "score": 33.3
    }
  },
  "company": "HubSpot",
  "country": "United States",
  "history": [
    {
      "rank": 10,
      "month": "2026-01",
      "visibilityScore": 21.1
    },
    {
      "rank": 11,
      "month": "2026-02",
      "visibilityScore": 25.5
    },
    {
      "rank": 3,
      "month": "2026-03",
      "visibilityScore": 100
    },
    {
      "rank": 6,
      "month": "2026-04",
      "visibilityScore": 37.5
    }
  ],
  "summary": "Hubspot is tracked across AI employer visibility rankings in the Technology sector. When candidates research the company through AI, it surfaces consistently in employer-related queries — ranking #13 out of 80 Technology companies in the PerceptionX index.\n\nAI models most frequently position Hubspot alongside Microsoft, Google, and Salesforce when discussing Technology employers.\n\nThe company shows strongest employer visibility in Candidate Feedback, Company Culture and Compensation. Visibility gaps exist in Application & Communication, Career Opportunities and Inclusion, where competitors tend to dominate the AI narrative.\n\nHubspot's Visibility Score has fallen from 21.1 to 20.5 across its last 5 measurements (since January 2026), slipping 3 places in the Technology rankings. Intel and Netflix have moved ahead of it. It now trails Oracle by 5.1 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "hubspot.com",
  "industry": "Technology",
  "profileUrl": "https://employers.perceptionx.ai/company/hubspot",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 23.1,
    "googleAi": 23.1,
    "perplexity": 15.4
  },
  "overallRank": 265,
  "industryRank": 13,
  "mentionCount": 8,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "microsoft",
      "company": "Microsoft",
      "visibilityScore": 92.3
    },
    {
      "rank": 2,
      "slug": "google",
      "company": "Google",
      "visibilityScore": 87.2
    },
    {
      "rank": 3,
      "slug": "salesforce",
      "company": "Salesforce",
      "visibilityScore": 69.2
    },
    {
      "rank": 4,
      "slug": "apple",
      "company": "Apple",
      "visibilityScore": 61.5
    },
    {
      "rank": 5,
      "slug": "adobe",
      "company": "Adobe",
      "visibilityScore": 56.4
    }
  ],
  "otherIndustries": [
    {
      "industry": "Enterprise Software",
      "industryRank": 15,
      "visibilityScore": 15.4
    },
    {
      "industry": "Artificial Intelligence",
      "industryRank": 32,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 20.5,
  "totalCompaniesInCountry": 1451,
  "totalCompaniesInIndustry": 80,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}