{
  "slug": "greggs",
  "month": "2026-04",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 1,
      "score": 100
    },
    "Innovation": {
      "rank": 1,
      "score": 100
    },
    "Leadership": {
      "rank": 2,
      "score": 100
    },
    "Social Impact": {
      "rank": 1,
      "score": 100
    },
    "Company Culture": {
      "rank": 1,
      "score": 100
    },
    "Security & Perks": {
      "rank": 1,
      "score": 100
    },
    "Mission & Purpose": {
      "rank": 1,
      "score": 100
    },
    "Candidate Feedback": {
      "rank": 2,
      "score": 100
    },
    "Application Process": {
      "rank": 2,
      "score": 100
    },
    "Wellbeing & Balance": {
      "rank": 1,
      "score": 100
    },
    "Career Opportunities": {
      "rank": 1,
      "score": 100
    },
    "Interview Experience": {
      "rank": 2,
      "score": 50
    },
    "Onboarding Experience": {
      "rank": 4,
      "score": 50
    },
    "Rewards & Recognition": {
      "rank": 3,
      "score": 100
    },
    "Candidate Communication": {
      "rank": 4,
      "score": 50
    }
  },
  "company": "Greggs",
  "country": "United Kingdom",
  "history": [
    {
      "rank": 2,
      "month": "2026-02",
      "visibilityScore": 67.4
    },
    {
      "rank": 1,
      "month": "2026-03",
      "visibilityScore": 100
    },
    {
      "rank": 1,
      "month": "2026-04",
      "visibilityScore": 90.3
    }
  ],
  "summary": "Greggs is tracked across AI employer visibility rankings in the Quick Service Restaurants sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #1 out of 15 Quick Service Restaurants companies in the PerceptionX index.\n\nAI models most frequently position Greggs alongside McDonald's, Pret a Manger, and Yum! Brands when discussing Quick Service Restaurants employers.\n\nThe company shows strongest employer visibility in Application Process, Candidate Communication and Candidate Feedback.\n\nGreggs's Visibility Score has risen from 67.4 to 90.3 across its last 3 measurements (since February 2026), climbing 1 place in the Quick Service Restaurants rankings. Over that period it has moved ahead of McDonald's. It currently tops this ranking.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "greggs.com",
  "industry": "Quick Service Restaurants",
  "profileUrl": "https://employers.perceptionx.ai/company/greggs",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 100,
    "googleAi": 81.3,
    "perplexity": 0
  },
  "overallRank": 9,
  "industryRank": 1,
  "mentionCount": 28,
  "topCompetitors": [
    {
      "rank": 2,
      "slug": "mcdonalds",
      "company": "McDonald's",
      "visibilityScore": 83.9
    },
    {
      "rank": 3,
      "slug": "pret-a-manger",
      "company": "Pret a Manger",
      "visibilityScore": 71
    },
    {
      "rank": 4,
      "slug": "yum-brands",
      "company": "Yum! Brands",
      "visibilityScore": 61.3
    },
    {
      "rank": 5,
      "slug": "nandos",
      "company": "Nando's",
      "visibilityScore": 35.5
    },
    {
      "rank": 6,
      "slug": "coca-cola",
      "company": "Coca-Cola",
      "visibilityScore": 32.3
    }
  ],
  "otherIndustries": [
    {
      "industry": "Retail",
      "industryRank": 28,
      "visibilityScore": 5.1
    },
    {
      "industry": "FMCG",
      "industryRank": 52,
      "visibilityScore": 2.6
    },
    {
      "industry": "Logistics",
      "industryRank": 45,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 90.3,
  "totalCompaniesInCountry": 1415,
  "totalCompaniesInIndustry": 15,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}