{
  "slug": "deutsche-bahn",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 6,
      "score": 33.3
    },
    "Innovation": {
      "rank": 7,
      "score": 33.3
    },
    "Leadership": {
      "rank": 7,
      "score": 33.3
    },
    "Compensation": {
      "rank": 7,
      "score": 33.3
    },
    "Job Security": {
      "rank": 3,
      "score": 66.7
    },
    "Company Culture": {
      "rank": 6,
      "score": 33.3
    },
    "Candidate Feedback": {
      "rank": 6,
      "score": 33.3
    },
    "Career Opportunities": {
      "rank": 7,
      "score": 33.3
    },
    "Interview Experience": {
      "rank": 6,
      "score": 33.3
    },
    "Mission, Purpose & Impact": {
      "rank": 5,
      "score": 33.3
    }
  },
  "company": "Deutsche Bahn",
  "country": "Germany",
  "history": [
    {
      "rank": 3,
      "month": "2026-02",
      "visibilityScore": 32.6
    },
    {
      "rank": 6,
      "month": "2026-04",
      "visibilityScore": 21.9
    }
  ],
  "summary": "Deutsche Bahn is tracked across AI employer visibility rankings in the Travel sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #6 out of 54 Travel companies in the PerceptionX index.\n\nAI models most frequently position Deutsche Bahn alongside TUI, Lufthansa, and Der Touristik when discussing Travel employers.\n\nThe company shows strongest employer visibility in Candidate Feedback, Career Opportunities and Company Culture. Visibility gaps exist in Application & Communication, Onboarding and Wellbeing & Balance, where competitors tend to dominate the AI narrative.\n\nDeutsche Bahn's Visibility Score has fallen from 32.6 to 28.2 across its last 3 measurements (since February 2026), slipping 3 places in the Travel rankings. Der Touristik and Booking.com have moved ahead of it. It now trails Expedia by 2.6 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "deutschebahn.com",
  "industry": "Travel",
  "profileUrl": "https://employers.perceptionx.ai/company/deutsche-bahn",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 69.2,
    "googleAi": 7.7,
    "perplexity": 7.7
  },
  "overallRank": 119,
  "industryRank": 6,
  "mentionCount": 11,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "tui",
      "company": "TUI",
      "visibilityScore": 79.5
    },
    {
      "rank": 2,
      "slug": "lufthansa",
      "company": "Lufthansa",
      "visibilityScore": 66.7
    },
    {
      "rank": 3,
      "slug": "der-touristik",
      "company": "Der Touristik",
      "visibilityScore": 46.2
    },
    {
      "rank": 4,
      "slug": "bookingcom",
      "company": "Booking.com",
      "visibilityScore": 38.5
    },
    {
      "rank": 5,
      "slug": "expedia",
      "company": "Expedia",
      "visibilityScore": 30.8
    }
  ],
  "otherIndustries": [
    {
      "industry": "Logistics",
      "industryRank": 7,
      "visibilityScore": 25.6
    },
    {
      "industry": "Hospitality",
      "industryRank": 20,
      "visibilityScore": 7.7
    },
    {
      "industry": "Airline",
      "industryRank": 11,
      "visibilityScore": 5.1
    },
    {
      "industry": "Cloud Data Platform",
      "industryRank": 44,
      "visibilityScore": 2.6
    },
    {
      "industry": "Technology",
      "industryRank": 46,
      "visibilityScore": 2.6
    },
    {
      "industry": "Telecommunications",
      "industryRank": 23,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 28.2,
  "totalCompaniesInCountry": 1336,
  "totalCompaniesInIndustry": 54,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}