{
  "slug": "croma",
  "month": "2026-04",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 7,
      "score": 50
    },
    "Social Impact": {
      "rank": 6,
      "score": 50
    },
    "Security & Perks": {
      "rank": 4,
      "score": 50
    },
    "Mission & Purpose": {
      "rank": 5,
      "score": 50
    },
    "Onboarding Experience": {
      "rank": 5,
      "score": 50
    }
  },
  "company": "Croma",
  "country": "India",
  "history": [
    {
      "rank": 14,
      "month": "2026-02",
      "visibilityScore": 14.8
    },
    {
      "rank": 25,
      "month": "2026-03",
      "visibilityScore": 4.8
    },
    {
      "rank": 8,
      "month": "2026-04",
      "visibilityScore": 22.6
    }
  ],
  "summary": "Croma is tracked across AI employer visibility rankings in the Retail sector. When candidates research the company through AI, it surfaces consistently in employer-related queries — ranking #8 out of 41 Retail companies in the PerceptionX index.\n\nAI models most frequently position Croma alongside Shoppers Stop, Tata, and Titan when discussing Retail employers.\n\nThe company shows strongest employer visibility in Inclusion, Mission & Purpose and Onboarding Experience. Visibility gaps exist in Application Process, Candidate Communication and Candidate Feedback, where competitors tend to dominate the AI narrative.\n\nCroma's Visibility Score has risen from 14.8 to 22.6 across its last 3 measurements (since February 2026), climbing 6 places in the Retail rankings. Over that period it has moved ahead of Pantaloons and Van Heusen. Abfrl has moved ahead of it. It now trails Abfrl by 3.2 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "croma.com",
  "industry": "Retail",
  "profileUrl": "https://employers.perceptionx.ai/company/croma",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 40,
    "googleAi": 6.3,
    "perplexity": 0
  },
  "overallRank": 185,
  "industryRank": 8,
  "mentionCount": 7,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "shoppers-stop",
      "company": "Shoppers Stop",
      "visibilityScore": 83.9
    },
    {
      "rank": 2,
      "slug": "tata",
      "company": "Tata",
      "visibilityScore": 64.5
    },
    {
      "rank": 3,
      "slug": "titan",
      "company": "Titan",
      "visibilityScore": 58.1
    },
    {
      "rank": 4,
      "slug": "ikea",
      "company": "IKEA",
      "visibilityScore": 45.2
    },
    {
      "rank": 5,
      "slug": "trent",
      "company": "Trent",
      "visibilityScore": 41.9
    }
  ],
  "otherIndustries": [],
  "visibilityScore": 22.6,
  "totalCompaniesInCountry": 617,
  "totalCompaniesInIndustry": 41,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}