{
  "slug": "charles-schwab",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 8,
      "score": 33.3
    },
    "Innovation": {
      "rank": 9,
      "score": 33.3
    },
    "Leadership": {
      "rank": 11,
      "score": 33.3
    },
    "Onboarding": {
      "rank": 5,
      "score": 66.7
    },
    "Job Security": {
      "rank": 12,
      "score": 33.3
    },
    "Company Culture": {
      "rank": 5,
      "score": 33.3
    },
    "Candidate Feedback": {
      "rank": 9,
      "score": 33.3
    },
    "Wellbeing & Balance": {
      "rank": 6,
      "score": 33.3
    },
    "Career Opportunities": {
      "rank": 12,
      "score": 33.3
    },
    "Interview Experience": {
      "rank": 7,
      "score": 33.3
    }
  },
  "company": "Charles Schwab",
  "country": "United States",
  "history": [
    {
      "rank": 6,
      "month": "2026-01",
      "visibilityScore": 33.3
    },
    {
      "rank": 7,
      "month": "2026-02",
      "visibilityScore": 28.6
    }
  ],
  "summary": "Charles Schwab is tracked across AI employer visibility rankings in the Financial Services sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #9 out of 88 Financial Services companies in the PerceptionX index.\n\nAI models most frequently position Charles Schwab alongside Goldman Sachs, JPMorgan Chase, and Bank of America when discussing Financial Services employers.\n\nThe company shows strongest employer visibility in Candidate Feedback, Career Opportunities and Company Culture. Visibility gaps exist in Application & Communication, Compensation and Mission, Purpose & Impact, where competitors tend to dominate the AI narrative.\n\nCharles Schwab's Visibility Score has fallen from 33.3 to 28.9 across its last 3 measurements (since January 2026), slipping 3 places in the Financial Services rankings. Over that period it has moved ahead of PayPal. BlackRock and Fidelity Investments have moved ahead of it. It now trails Wells Fargo by 10.6 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "charlesschwab.com",
  "industry": "Financial Services",
  "profileUrl": "https://employers.perceptionx.ai/company/charles-schwab",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 83.3,
    "googleAi": 0,
    "perplexity": 7.7
  },
  "overallRank": 210,
  "industryRank": 9,
  "mentionCount": 11,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "goldman-sachs",
      "company": "Goldman Sachs",
      "visibilityScore": 63.2
    },
    {
      "rank": 2,
      "slug": "jpmorgan-chase",
      "company": "JPMorgan Chase",
      "visibilityScore": 63.2
    },
    {
      "rank": 3,
      "slug": "bank-of-america",
      "company": "Bank of America",
      "visibilityScore": 60.5
    },
    {
      "rank": 4,
      "slug": "blackrock",
      "company": "BlackRock",
      "visibilityScore": 47.4
    },
    {
      "rank": 5,
      "slug": "fidelity-investments",
      "company": "Fidelity Investments",
      "visibilityScore": 44.7
    }
  ],
  "otherIndustries": [
    {
      "industry": "Finance",
      "industryRank": 11,
      "visibilityScore": 23.1
    },
    {
      "industry": "Fintech",
      "industryRank": 27,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 28.9,
  "totalCompaniesInCountry": 1451,
  "totalCompaniesInIndustry": 88,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}