{
  "slug": "bytedance",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Innovation": {
      "rank": 5,
      "score": 66.7
    },
    "Leadership": {
      "rank": 4,
      "score": 66.7
    },
    "Onboarding": {
      "rank": 2,
      "score": 66.7
    },
    "Compensation": {
      "rank": 5,
      "score": 66.7
    },
    "Job Security": {
      "rank": 6,
      "score": 33.3
    },
    "Company Culture": {
      "rank": 2,
      "score": 100
    },
    "Candidate Feedback": {
      "rank": 4,
      "score": 66.7
    },
    "Wellbeing & Balance": {
      "rank": 4,
      "score": 66.7
    },
    "Career Opportunities": {
      "rank": 3,
      "score": 100
    },
    "Interview Experience": {
      "rank": 5,
      "score": 66.7
    },
    "Mission, Purpose & Impact": {
      "rank": 9,
      "score": 33.3
    },
    "Application & Communication": {
      "rank": 3,
      "score": 100
    }
  },
  "company": "ByteDance",
  "country": "China",
  "history": [
    {
      "rank": 5,
      "month": "2026-02",
      "visibilityScore": 64.3
    },
    {
      "rank": 5,
      "month": "2026-03",
      "visibilityScore": 45
    },
    {
      "rank": 3,
      "month": "2026-04",
      "visibilityScore": 71.4
    }
  ],
  "summary": "Bytedance is tracked across AI employer visibility rankings in the Technology sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #4 out of 66 Technology companies in the PerceptionX index.\n\nAI models most frequently position Bytedance alongside Tencent, Alibaba, and Baidu when discussing Technology employers.\n\nThe company shows strongest employer visibility in Application & Communication, Candidate Feedback and Career Opportunities. Visibility gaps exist in Inclusion, where competitors tend to dominate the AI narrative.\n\nBytedance's Visibility Score has fallen from 64.3 to 64.1 across its last 4 measurements (since February 2026), climbing 1 place in the Technology rankings. Over that period it has moved ahead of Huawei. It now trails Alibaba by 25.6 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "bytedance.com",
  "industry": "Technology",
  "profileUrl": "https://employers.perceptionx.ai/company/bytedance",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 84.6,
    "googleAi": 53.8,
    "perplexity": 53.8
  },
  "overallRank": 38,
  "industryRank": 4,
  "mentionCount": 25,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "tencent",
      "company": "Tencent",
      "visibilityScore": 94.9
    },
    {
      "rank": 2,
      "slug": "alibaba",
      "company": "Alibaba",
      "visibilityScore": 89.7
    },
    {
      "rank": 3,
      "slug": "baidu",
      "company": "Baidu",
      "visibilityScore": 64.1
    },
    {
      "rank": 5,
      "slug": "huawei",
      "company": "Huawei",
      "visibilityScore": 56.4
    },
    {
      "rank": 6,
      "slug": "microsoft",
      "company": "Microsoft",
      "visibilityScore": 53.8
    }
  ],
  "otherIndustries": [
    {
      "industry": "Artificial Intelligence",
      "industryRank": 5,
      "visibilityScore": 56.8
    },
    {
      "industry": "Media & Entertainment",
      "industryRank": 3,
      "visibilityScore": 46.2
    },
    {
      "industry": "Cloud Data Platform",
      "industryRank": 5,
      "visibilityScore": 25.6
    },
    {
      "industry": "Cybersecurity",
      "industryRank": 12,
      "visibilityScore": 12.8
    },
    {
      "industry": "Enterprise Software",
      "industryRank": 15,
      "visibilityScore": 10.3
    },
    {
      "industry": "Fintech",
      "industryRank": 11,
      "visibilityScore": 7.7
    },
    {
      "industry": "Finance",
      "industryRank": 47,
      "visibilityScore": 5.1
    },
    {
      "industry": "Gaming",
      "industryRank": 16,
      "visibilityScore": 5.1
    },
    {
      "industry": "Retail",
      "industryRank": 37,
      "visibilityScore": 5.1
    },
    {
      "industry": "Electronics",
      "industryRank": 52,
      "visibilityScore": 2.6
    },
    {
      "industry": "Telecommunications",
      "industryRank": 12,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 64.1,
  "totalCompaniesInCountry": 1401,
  "totalCompaniesInIndustry": 66,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}