{
  "slug": "bnp-paribas",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 1,
      "score": 100
    },
    "Innovation": {
      "rank": 1,
      "score": 66.7
    },
    "Leadership": {
      "rank": 2,
      "score": 100
    },
    "Onboarding": {
      "rank": 1,
      "score": 100
    },
    "Compensation": {
      "rank": 5,
      "score": 50
    },
    "Job Security": {
      "rank": 1,
      "score": 100
    },
    "Company Culture": {
      "rank": 1,
      "score": 100
    },
    "Candidate Feedback": {
      "rank": 1,
      "score": 100
    },
    "Wellbeing & Balance": {
      "rank": 1,
      "score": 100
    },
    "Career Opportunities": {
      "rank": 1,
      "score": 100
    },
    "Interview Experience": {
      "rank": 1,
      "score": 100
    },
    "Mission, Purpose & Impact": {
      "rank": 3,
      "score": 66.7
    },
    "Application & Communication": {
      "rank": 1,
      "score": 100
    }
  },
  "company": "BNP Paribas",
  "country": "France",
  "history": [
    {
      "rank": 1,
      "month": "2026-02",
      "visibilityScore": 93.3
    },
    {
      "rank": 3,
      "month": "2026-03",
      "visibilityScore": 100
    },
    {
      "rank": 1,
      "month": "2026-04",
      "visibilityScore": 85.4
    }
  ],
  "summary": "Bnp Paribas is tracked across AI employer visibility rankings in the Financial Services sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #1 out of 80 Financial Services companies in the PerceptionX index.\n\nAI models most frequently position Bnp Paribas alongside Société Générale, Crédit Agricole, and Amundi when discussing Financial Services employers.\n\nThe company shows strongest employer visibility in Application & Communication, Candidate Feedback and Career Opportunities.\n\nBnp Paribas's Visibility Score has fallen from 93.3 to 92.1 across its last 4 measurements (since February 2026). It currently tops this ranking.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "bnpparibas.com",
  "industry": "Financial Services",
  "profileUrl": "https://employers.perceptionx.ai/company/bnp-paribas",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 100,
    "googleAi": 84.6,
    "perplexity": 92.3
  },
  "overallRank": 15,
  "industryRank": 1,
  "mentionCount": 35,
  "topCompetitors": [
    {
      "rank": 2,
      "slug": "societe-generale",
      "company": "Société Générale",
      "visibilityScore": 86.8
    },
    {
      "rank": 3,
      "slug": "credit-agricole",
      "company": "Crédit Agricole",
      "visibilityScore": 76.3
    },
    {
      "rank": 4,
      "slug": "amundi",
      "company": "Amundi",
      "visibilityScore": 55.3
    },
    {
      "rank": 5,
      "slug": "axa",
      "company": "AXA",
      "visibilityScore": 47.4
    },
    {
      "rank": 6,
      "slug": "natixis",
      "company": "Natixis",
      "visibilityScore": 47.4
    }
  ],
  "otherIndustries": [
    {
      "industry": "Finance",
      "industryRank": 1,
      "visibilityScore": 87.2
    },
    {
      "industry": "Real Estate",
      "industryRank": 1,
      "visibilityScore": 64.6
    },
    {
      "industry": "Insurance",
      "industryRank": 8,
      "visibilityScore": 33.3
    },
    {
      "industry": "Fintech",
      "industryRank": 8,
      "visibilityScore": 10.3
    },
    {
      "industry": "Technology",
      "industryRank": 22,
      "visibilityScore": 10.3
    },
    {
      "industry": "Cloud Data Platform",
      "industryRank": 18,
      "visibilityScore": 5.1
    },
    {
      "industry": "Cybersecurity",
      "industryRank": 27,
      "visibilityScore": 5.1
    },
    {
      "industry": "Artificial Intelligence",
      "industryRank": 27,
      "visibilityScore": 2.6
    },
    {
      "industry": "Petcare",
      "industryRank": 25,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 92.1,
  "totalCompaniesInCountry": 1140,
  "totalCompaniesInIndustry": 80,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}