{
  "slug": "blackrock",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 4,
      "score": 66.7
    },
    "Innovation": {
      "rank": 9,
      "score": 33.3
    },
    "Leadership": {
      "rank": 4,
      "score": 66.7
    },
    "Onboarding": {
      "rank": 3,
      "score": 66.7
    },
    "Compensation": {
      "rank": 15,
      "score": 33.3
    },
    "Job Security": {
      "rank": 15,
      "score": 33.3
    },
    "Candidate Feedback": {
      "rank": 2,
      "score": 66.7
    },
    "Wellbeing & Balance": {
      "rank": 2,
      "score": 66.7
    },
    "Career Opportunities": {
      "rank": 4,
      "score": 66.7
    },
    "Interview Experience": {
      "rank": 3,
      "score": 66.7
    },
    "Mission, Purpose & Impact": {
      "rank": 1,
      "score": 66.7
    },
    "Application & Communication": {
      "rank": 4,
      "score": 66.7
    }
  },
  "company": "BlackRock",
  "country": "United States",
  "history": [
    {
      "rank": 6,
      "month": "2026-01",
      "visibilityScore": 34
    },
    {
      "rank": 4,
      "month": "2026-02",
      "visibilityScore": 32.6
    },
    {
      "rank": 2,
      "month": "2026-03",
      "visibilityScore": 100
    }
  ],
  "summary": "BlackRock is tracked across AI employer visibility rankings in the Finance sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #4 out of 98 Finance companies in the PerceptionX index.\n\nAI models most frequently position BlackRock alongside JPMorgan Chase, Goldman Sachs, and Bank of America when discussing Finance employers.\n\nThe company shows strongest employer visibility in Application & Communication, Candidate Feedback and Career Opportunities. Visibility gaps exist in Company Culture, where competitors tend to dominate the AI narrative.\n\nBlackRock's Visibility Score has risen from 34 to 53.8 across its last 4 measurements (since January 2026), climbing 2 places in the Finance rankings. Over that period it has moved ahead of American Express and Charles Schwab. It now trails Bank of America by 7.7 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "blackrock.com",
  "industry": "Finance",
  "profileUrl": "https://employers.perceptionx.ai/company/blackrock",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 92.3,
    "googleAi": 53.8,
    "perplexity": 15.4
  },
  "overallRank": 113,
  "industryRank": 4,
  "mentionCount": 21,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "jpmorgan-chase",
      "company": "JPMorgan Chase",
      "visibilityScore": 74.4
    },
    {
      "rank": 2,
      "slug": "goldman-sachs",
      "company": "Goldman Sachs",
      "visibilityScore": 71.8
    },
    {
      "rank": 3,
      "slug": "bank-of-america",
      "company": "Bank of America",
      "visibilityScore": 61.5
    },
    {
      "rank": 5,
      "slug": "fidelity-investments",
      "company": "Fidelity Investments",
      "visibilityScore": 48.7
    },
    {
      "rank": 6,
      "slug": "vanguard",
      "company": "Vanguard",
      "visibilityScore": 35.9
    }
  ],
  "otherIndustries": [
    {
      "industry": "Financial Services",
      "industryRank": 4,
      "visibilityScore": 47.4
    },
    {
      "industry": "Fintech",
      "industryRank": 17,
      "visibilityScore": 5.1
    }
  ],
  "visibilityScore": 53.8,
  "totalCompaniesInCountry": 1451,
  "totalCompaniesInIndustry": 98,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}