{
  "slug": "basf",
  "month": "2026-07",
  "themes": {
    "Candidate Communication": {
      "rank": 3,
      "score": 33.3
    }
  },
  "company": "Basf",
  "country": "United States",
  "history": [],
  "summary": "BASF is tracked across AI employer visibility rankings in the Manufacturing & Industrial sector. When candidates research the company through AI, it appears frequently in employer-related queries — ranking #3 out of 63 Manufacturing & Industrial companies in the PerceptionX index.\n\nAI models most frequently position BASF alongside Bosch, BMW, and Trumpf when discussing Manufacturing & Industrial employers.\n\nThe company shows strongest employer visibility in Candidate Communication, Candidate Feedback and Career Opportunities. Visibility gaps exist in Application Process, Company Culture and Interview Experience, where competitors tend to dominate the AI narrative.\n\nThis analysis is based on AI-generated responses from ChatGPT, Claude, Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "basf.com",
  "industry": "Manufacturing & Industrial",
  "profileUrl": "https://employers.perceptionx.ai/company/basf",
  "lastUpdated": "2026-07-28",
  "modelScores": {
    "chatgpt": 0,
    "googleAi": 6.3,
    "perplexity": 0
  },
  "overallRank": 843,
  "industryRank": 51,
  "mentionCount": 1,
  "otherIndustries": [],
  "visibilityScore": 2.3,
  "totalCompaniesInCountry": 944,
  "totalCompaniesInIndustry": 84,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}