{
  "slug": "banfield-pet-hospital",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Innovation": {
      "rank": 3,
      "score": 33.3
    },
    "Leadership": {
      "rank": 6,
      "score": 33.3
    },
    "Onboarding": {
      "rank": 5,
      "score": 33.3
    },
    "Compensation": {
      "rank": 5,
      "score": 33.3
    },
    "Job Security": {
      "rank": 5,
      "score": 33.3
    },
    "Candidate Feedback": {
      "rank": 5,
      "score": 33.3
    },
    "Mission, Purpose & Impact": {
      "rank": 4,
      "score": 33.3
    }
  },
  "company": "Banfield Pet Hospital",
  "country": "United States",
  "history": [
    {
      "rank": 10,
      "month": "2026-01",
      "visibilityScore": 8.8
    },
    {
      "rank": 13,
      "month": "2026-02",
      "visibilityScore": 6.4
    },
    {
      "rank": 7,
      "month": "2026-04",
      "visibilityScore": 20.8
    }
  ],
  "summary": "Banfield Pet Hospital is tracked across AI employer visibility rankings in the Petcare sector. When candidates research the company through AI, it surfaces consistently in employer-related queries — ranking #10 out of 37 Petcare companies in the PerceptionX index.\n\nAI models most frequently position Banfield Pet Hospital alongside Chewy, Mars, and Petco when discussing Petcare employers.\n\nThe company shows strongest employer visibility in Application & Communication, Candidate Feedback and Compensation. Visibility gaps exist in Career Opportunities, Company Culture and Inclusion, where competitors tend to dominate the AI narrative.\n\nBanfield Pet Hospital's Visibility Score has risen from 8.8 to 17.9 across its last 4 measurements (since January 2026). Over that period it has moved ahead of Hill's Pet Nutrition and Vca. Pedigree has moved ahead of it. It now trails Royal Canin by 2.6 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "banfieldpethospital.com",
  "industry": "Petcare",
  "profileUrl": "https://employers.perceptionx.ai/company/banfield-pet-hospital",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 38.5,
    "googleAi": 7.7,
    "perplexity": 7.7
  },
  "overallRank": 278,
  "industryRank": 10,
  "mentionCount": 7,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "chewy",
      "company": "Chewy",
      "visibilityScore": 71.8
    },
    {
      "rank": 2,
      "slug": "mars",
      "company": "Mars",
      "visibilityScore": 71.8
    },
    {
      "rank": 3,
      "slug": "petco",
      "company": "Petco",
      "visibilityScore": 59
    },
    {
      "rank": 4,
      "slug": "petsmart",
      "company": "Petsmart",
      "visibilityScore": 59
    },
    {
      "rank": 5,
      "slug": "nestle",
      "company": "Nestlé",
      "visibilityScore": 43.6
    }
  ],
  "otherIndustries": [],
  "visibilityScore": 17.9,
  "totalCompaniesInCountry": 1451,
  "totalCompaniesInIndustry": 37,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}