{
  "slug": "alaska-airlines",
  "month": "2026-09",
  "status": "current",
  "themes": {
    "Inclusion": {
      "rank": 6,
      "score": 66.7
    },
    "Innovation": {
      "rank": 4,
      "score": 66.7
    },
    "Leadership": {
      "rank": 3,
      "score": 66.7
    },
    "Onboarding": {
      "rank": 1,
      "score": 100
    },
    "Compensation": {
      "rank": 1,
      "score": 66.7
    },
    "Job Security": {
      "rank": 5,
      "score": 66.7
    },
    "Company Culture": {
      "rank": 1,
      "score": 100
    },
    "Candidate Feedback": {
      "rank": 6,
      "score": 33.3
    },
    "Wellbeing & Balance": {
      "rank": 4,
      "score": 66.7
    },
    "Career Opportunities": {
      "rank": 3,
      "score": 66.7
    },
    "Interview Experience": {
      "rank": 2,
      "score": 66.7
    },
    "Mission, Purpose & Impact": {
      "rank": 3,
      "score": 66.7
    },
    "Application & Communication": {
      "rank": 5,
      "score": 33.3
    }
  },
  "company": "Alaska Airlines",
  "country": "United States",
  "history": [
    {
      "rank": 4,
      "month": "2026-01",
      "visibilityScore": 67.7
    },
    {
      "rank": 3,
      "month": "2026-02",
      "visibilityScore": 68.1
    },
    {
      "rank": 1,
      "month": "2026-03",
      "visibilityScore": 100
    },
    {
      "rank": 3,
      "month": "2026-04",
      "visibilityScore": 68.8
    }
  ],
  "summary": "Alaska Airlines is tracked across AI employer visibility rankings in the Airline sector. When candidates research the company through AI, it surfaces consistently in employer-related queries — ranking #4 out of 27 Airline companies in the PerceptionX index.\n\nAI models most frequently position Alaska Airlines alongside Southwest Airlines, Delta Air Lines, and United Airlines when discussing Airline employers.\n\nThe company shows strongest employer visibility in Application & Communication, Candidate Feedback and Career Opportunities.\n\nAlaska Airlines's Visibility Score has fallen from 67.7 to 66.7 across its last 5 measurements (since January 2026). Over that period it has moved ahead of American Airlines. United Airlines has moved ahead of it. It now trails United Airlines by 2.5 points.\n\nThis analysis is based on AI-generated responses from ChatGPT, Google Gemini, and Perplexity. Data is refreshed regularly to reflect changes in AI employer perception.",
  "website": "alaskaairlines.com",
  "industry": "Airline",
  "profileUrl": "https://employers.perceptionx.ai/company/alaska-airlines",
  "lastUpdated": "2026-09-20",
  "modelScores": {
    "chatgpt": 100,
    "googleAi": 46.2,
    "perplexity": 53.8
  },
  "overallRank": 74,
  "industryRank": 4,
  "mentionCount": 26,
  "topCompetitors": [
    {
      "rank": 1,
      "slug": "southwest-airlines",
      "company": "Southwest Airlines",
      "visibilityScore": 94.9
    },
    {
      "rank": 2,
      "slug": "delta-air-lines",
      "company": "Delta Air Lines",
      "visibilityScore": 92.3
    },
    {
      "rank": 3,
      "slug": "united-airlines",
      "company": "United Airlines",
      "visibilityScore": 69.2
    },
    {
      "rank": 5,
      "slug": "american-airlines",
      "company": "American Airlines",
      "visibilityScore": 64.1
    },
    {
      "rank": 6,
      "slug": "jetblue",
      "company": "JetBlue",
      "visibilityScore": 64.1
    }
  ],
  "otherIndustries": [
    {
      "industry": "Travel",
      "industryRank": 27,
      "visibilityScore": 2.6
    }
  ],
  "visibilityScore": 66.7,
  "totalCompaniesInCountry": 1451,
  "totalCompaniesInIndustry": 27,
  "methodology": {
    "version": "1.0",
    "url": "https://employers.perceptionx.ai/api-docs/#methodology",
    "description": "Visibility Score (0-100) is the share of AI model × candidate-experience-theme combinations within an industry and country where the company was mentioned in AI-generated answers to candidate-style questions. Ranks are computed per industry and country; ties break by mention count, then company name. Responses from other assistants (e.g. Claude, DeepSeek) are collected for research but not included in index scoring.",
    "models": [
      "ChatGPT",
      "Google Gemini",
      "Perplexity"
    ]
  }
}